Summary
Raul Sena, founder of AUVP (Investidor Sardinha), discusses his journey from humble beginnings to building Brazil's top investment consultancy. He details the strategies behind his four ETFs—equity, fixed income, liquidity, and Bitcoin—and criticizes the Ibovespa for its flawed construction. Sena also outlines his vision to reindustrialize Brazil by creating a client-owned bank that finances innovative national projects.
- Raul Sena's AUVP grew from a YouTube channel into a major investment platform with over 50,000 students.
- He argues that transparency and customer co-creation give AUVP a competitive edge.
- The equity ETF AUVP11 filters for quality companies, aiming to outperform the deeply flawed Ibovespa index.
- Fixed-income ETFs AREA11 and ALPO11 offer tax-efficient monthly income and better liquidity than traditional products.
- The upcoming BTC11 ETF attempts to capture Bitcoin's upside while using treasury holdings to reduce drawdowns.
- Sena believes Brazilian banks fail to fund industrial growth, and plans a bank where clients are shareholders.
- He sees a growing pool of talented Brazilians and a generational political shift as reasons for long-term optimism.
- The conversation covers his company culture, including rigorous weekly testing and symbolic tattoos among employees.