Ferrari Sets New Targets for 2026, Reassuring Investors

Watch on YouTube ↗  |  February 10, 2026 at 16:53  |  3:09  |  Bloomberg Markets
Speakers
Michael Dean — Bloomberg Intelligence

Summary

Ferrari NV issued new 2026 targets that reassured investors after the stock had fallen more than 40%, helped by fourth-quarter results driven by V12s, limited editions, and specials. Michael Dean of Bloomberg Intelligence said Ferrari's scarcity value and pricing power distinguish it from Porsche, citing low volumes and high per-car revenue and profit. The discussion also touched on Ferrari's EV transition and whether manual transmissions and analog interiors could be a missed opportunity.

  • Ferrari released 2026 targets that reassured investors after a sharp share-price decline.
  • Michael Dean called the numbers much needed and said Q4 earnings were driven by V12s, limited editions, and specials.
  • The prior Capital Markets Day was seen as underwhelming because it focused too much on the upcoming electric BEV.
  • Ferrari's low volumes, scarcity value, and pricing power distinguish it from higher-volume Porsche.
  • Ferrari's Q4 average selling price was about €470,000, with average profit per car of about €220,000.
  • The segment also discussed manual transmissions and digital versus analog interiors as product-strategy topics.
Ideas
Michael Dean Bloomberg Intelligence 0:09
Ferrari targets reassure; scarcity supports pricing power.
Ferrari's new 2026 targets were a much-needed reassurance after the shares fell over 40%, with the prior Capital Markets Day having underwhelmed because management focused too much on the upcoming electric BEV and not enough on the V12s, limited editions, and specials that drive earnings. Fourth-quarter results were driven by those high-margin cars, and Ferrari's roughly 14,000 annual units, scarcity value, pricing power, and unique per-car economics—about €470,000 average price and €220,000 average profit per car in Q4—distinguish it from higher-volume Porsche and support its growth and margin outlook.
RACE HIGH
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This Bloomberg Markets video, published February 10, 2026, features Michael Dean discussing RACE. 1 trade idea extracted by AI with direction and confidence scoring.

Speakers: Michael Dean  · Tickers: RACE