Salesforce begins up to $25B debt raise for stock buybacks

Watch on YouTube ↗  |  March 11, 2026 at 18:21  |  1:42  |  CNBC

Summary

  • Moody's downgraded Salesforce (CRM) following reports that the company plans to issue up to $25 billion in debt to fund stock buybacks.
  • Salesforce is adopting a mature tech playbook similar to IBM and legacy Oracle, prioritizing financial engineering over aggressive M&A or AI infrastructure build-outs.
  • Despite strong free cash flow and revenue, Salesforce's AI product (Agentforce) accounts for less than 2 percent of total revenue.
  • Approximately $3.5 billion of the annual buybacks will merely offset dilution from stock-based compensation rather than actively returning net capital to shareholders.
  • The broader market is picking software winners, with peers like ServiceNow, Datadog, and Shopify rebounding from recent sell-offs while Salesforce remains flat.
Trade Ideas
Deirdre Bosa Anchor/Reporter, CNBC Tech Check 0:16
Salesforce is levering up and taking on debt to buy back stock, which is the playbook of IBM and old Oracle, while paying about $3.5 billion a year in stock comp. Borrowing heavily to fund buybacks rather than investing in AI infrastructure or M&A signals that management may lack high-return internal growth opportunities. Furthermore, a significant portion of the buyback simply absorbs stock-based compensation dilution rather than creating true shareholder value, leaving the company vulnerable if its core growth slows. AVOID. Tripling the company's debt to engineer earnings per share, while organic AI revenue remains under 2 percent, presents an unfavorable risk profile compared to faster-growing software peers. If AI disruption fears are overblown and Agentforce scales rapidly, the leveraged buyback will result in massive EPS accretion and drive the stock significantly higher.
Deirdre Bosa Anchor/Reporter, CNBC Tech Check 0:53
ServiceNow, Datadog, and Shopify have all bounced back from the severe software sell-off. The market is picking winners in that sell-off and CRM just isn't one of them yet. Investors are actively rotating capital out of legacy software companies relying on financial engineering and into high-quality names that are successfully maintaining organic growth and navigating the AI transition. These relative strength leaders will continue to capture premium multiples as capital concentrates in proven winners. LONG. These companies have proven their resilience and are being rewarded by the market as structural leaders in the enterprise software space. A broader macroeconomic slowdown or a sector-wide multiple compression could disproportionately impact these higher-valuation growth names regardless of their individual execution.
Up Next

This CNBC video, published March 11, 2026, features Deirdre Bosa discussing CRM, NOW, DDOG, SHOP. 2 trade ideas extracted by AI with direction and confidence scoring.

Speakers: Deirdre Bosa  · Tickers: CRM, NOW, DDOG, SHOP