Hasbro CEO on Oil Costs, Video Games and New Projects

Watch on YouTube ↗  |  May 20, 2026 at 15:13  |  8:33  |  Bloomberg Markets
Speakers
Chris Cocks — CEO, Animoca Brands

Summary

Hasbro CEO Chris Cocks addresses investor concerns about oil exposure, emphasizing that the business is shifting toward games and digital. He highlights strong growth in Magic: The Gathering and other GEM Squared categories, and views the recent stock drop as a buying opportunity. The company's oil cost headwinds are quantified as manageable within its diversified operations.

  • Hasbro's exposure to petroleum is described as relatively light, with games and digital making up the majority of business and growth.
  • Magic: The Gathering has grown 16% annually over ten years and over 20% in Q1.
  • The CEO sees a down day in the stock as a buying opportunity due to structural advantages.
  • A $10 increase in oil prices creates about a $30 million cost headwind, manageable versus $1.4-1.45B EBITDA.
  • Upcoming movie slate includes Star Wars, Toy Story, Spider-Man, and Avengers, expected to support toy sales.
  • Monopoly Go delivers licensing revenue equivalent to two blockbuster movies per year as an annuity.
  • Hasbro is diversifying into digital games, licensing, and first-party publishing.
  • Guidance projects mid-single-digit revenue growth with strong profit margins.
Trade Ideas
Chris Cocks CEO, Animoca Brands 1:55
Buy Hasbro after selloff as opportunity.
Hasbro's exposure to petroleum is relatively light; the business is primarily games (paper, domestically sourced) and licensing/digital. A $10/barrel oil increase creates only a $30 million cost headwind against $1.4-1.45 billion in EBITDA, making it manageable within a diversified operations.
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This Bloomberg Markets video, published May 20, 2026, features Chris Cocks discussing HAS. 1 trade idea extracted by AI with direction and confidence scoring.

Speakers: Chris Cocks  · Tickers: HAS