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I’m the [founder](https://www.linkedin.com/in/herbert-j-joseph/) of **ThunderTruck**™, a delivery and discovery platform built specifically for:
• Mobile food vendors
• Independent mom & pop restaurants
• Emerging restaurant chains (2–15 locations)
Existing platforms (DoorDash / UberEats) weren’t built for these businesses. Food trucks struggle with visibility between events. Small restaurants get buried behind national chains with massive ad budgets. Fees crush margins.
We’re building infrastructure designed for them — subscription-based, logistics-aligned, and built for density in major cities.
We’re starting in NYC as our beachhead market and scaling city by city with a structured playbook.
**MVP:**
[https://thundertruck.app](https://thundertruck.app/)
**We’re now live on Wefunder:**
[https://wefunder.com/thundertruck](https://wefunder.com/thundertruck)
Would love feedback from this community — especially around marketplace expansion, hybrid fleet models, and scaling multi-city density.
Happy to answer any questions.
Let’s power local food the right way.