Jersey Mike's CEO Charlie Morrison's on NYSE debut

Watch on YouTube ↗  |  July 30, 2026 at 14:59  |  2:52  |  CNBC
Speakers
Charlie Morrison — CEO, Jersey Mike's

Summary

Jersey Mike's CEO Charlie Morrison celebrates the company's NYSE debut under ticker JMKE. He outlines aggressive domestic and international store expansion plans, aiming for 15,000 total locations. He emphasizes the brand's ability to take market share across the restaurant sector and its resilience to health trends like GLP-1 drugs.

  • Jersey Mike's IPOs at $23, raising ~$1B.
  • Plans 300 new stores/year with 1,600 committed pipeline.
  • International target of 7,500 stores beyond Canada and UK.
  • Menu flexibility (bowls, mini subs) addresses GLP-1 concerns.
  • $200M annual ad fund targets younger, diverse demographics.
  • Brand positioned as share taker in limited-service restaurants.
Ideas
Charlie Morrison CEO, Jersey Mike's 0:26
Rapid store growth and share gains.
Jersey Mike's is growing faster than any other limited-service restaurant, opening 300 stores annually with a 1,600-store committed pipeline, international expansion targeting 7,500 stores abroad, a flexible menu that mitigates GLP-1 impact, and $200M in advertising to broaden consumer base, making it a strong share taker across the category.
JMKE HIGH
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This CNBC video, published July 30, 2026, features Charlie Morrison discussing JMKE. 1 trade idea extracted by AI with direction and confidence scoring.

Speakers: Charlie Morrison  · Tickers: JMKE