Roundhill launches "HALO" ETF

Watch on YouTube ↗  |  May 14, 2026 at 20:31  |  3:47  |  CNBC
Speakers
Dave Mazza — CEO, Roundhill Investments
Josh Brown — CEO, Ritholtz Wealth Management

Summary

Roundhill Investments launches the HALO ETF, focused on AI-resistant companies with heavy assets and low obsolescence. CEO Dave Mazza and Josh Brown discuss the ETF's rationale and highlight its holdings. Josh Brown also warns that disruptive names like Adobe, ServiceNow, and Salesforce are declining.

  • Roundhill launches HALO ETF, acronym for Heavy Assets Low Obsolescence.
  • The ETF invests in companies with durable physical assets unlikely to be disrupted by AI.
  • Dave Mazza explains the AI-immune thesis behind the ETF.
  • Josh Brown endorses the ETF as a way to own the market while avoiding disruption.
  • Top holdings include TFI International, Lennox, AngloGold Ashanti, Barrick, Watsco, Southern Copper, J.B. Hunt.
  • Josh Brown notes Adobe, ServiceNow, and Salesforce are at 52-week lows and declining.
  • The ETF is designed for investors concerned about AI disruption.
  • Previous Roundhill ETFs like MAGS and DRAM have performed strongly.
Trade Ideas
Dave Mazza CEO, Roundhill Investments 0:59
HALO ETF: heavy assets, low obsolescence.
The HALO ETF invests in companies with heavy physical assets and low obsolescence risk, making them immune to AI disruption. These are durable businesses that can withstand advances in large language models and agentic AI because their value is in hard assets, not software or services that could be displaced. The ETF provides a way to own the market while avoiding the most disruptive, AI-vulnerable names.
HALO MED
Josh Brown CEO, Ritholtz Wealth Management 1:51
Avoid ADBE, NOW, CRM due to AI.
Adobe, ServiceNow, and Salesforce are vulnerable to AI disruption and are at 52-week lows, declining weekly. Investors should avoid these stocks because they are likely to continue falling as AI displaces their software-based business models.
NOW CRM ADBE LOW
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This CNBC video, published May 14, 2026, features Dave Mazza, Josh Brown discussing HALO, NOW, CRM, ADBE. 2 trade ideas extracted by AI with direction and confidence scoring.

Speakers: Dave Mazza, Josh Brown  · Tickers: HALO, NOW, CRM, ADBE