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All the Noise Is Out, Non-Semiconductor Recovery Signals Detected! In the Second Half of the Year | Myung Min-jun, Park Ga-young, Park Ji-hoon

The Noise Has All Arrived, Signals of Non-Semiconductor Recovery Detected! In the Second Half of the Year | Myung Min-jun, Park Ga-young, Park Ji-hoon [Stock Beginner Rescue Team]
Watch on YouTube ↗  |  July 16, 2026 at 12:30  |  50:48  |  3PRO TV (삼프로TV)
Speakers
Park Ji-hoon — Director, Asset Management Consulting Dept., NH Investment & Securities

Summary

Park Ji-hoon (Manager, NH Investment & Securities) discusses the semiconductor sell‑off, arguing that the AI structural growth thesis remains intact and that Samsung Electronics and SK Hynix are deeply undervalued on P/E. He highlights a rotation opportunity in cosmetics stocks, names a potential turnaround in Lotte Chemical, and flags unusual institutional buying in Daejoo Electronics. He also points to upcoming Eaton earnings as a catalyst for Korean power‑equipment stocks and expects KRW to strengthen after the BOK rate hike.

  • Memory stocks fell on CXMT IPO, hedging noise, but AI capex demand remains solid.
  • Using P/E, Samsung and SK Hynix look extremely cheap and are a structural buy.
  • Cosmetics sector rallied on record exports, cheap 16x P/E, and fading seasonality.
  • Lotte Chemical drew attention as a deep‑value turnaround play with earnings revisions.
  • Daejoo Electronics showed resilience and institutional accumulation amid market sell‑off.
  • Eaton’s earnings could signal capex strength and lift Korean power‑equipment stocks.
  • Bank of Korea rate hike is expected to support won strength and foreign inflows.
  • Market may stabilize in August with sector dispersion away from semis.
Ideas
Park Ji-hoon Director, Asset Management Consulting Dept., NH Investment & Securities 8:29
Korean memory stocks cheap on structural AI growth.
Despite near‑term noise from CXMT, hedging, and foreign broker downgrades, the AI‑driven structural growth story for memory remains intact. SK Hynix and Samsung Electronics are historically cheap on P/E (Hynix under 5x), and the current correction is a valuation opportunity. The speaker argues that for a structural growth industry, P/E is the right metric, not P/B, and that current prices offer a compelling entry point.
Park Ji-hoon Director, Asset Management Consulting Dept., NH Investment & Securities 17:21
Eaton earnings catalyst for Korean power equipment.
Eaton reports earnings next week, and as a bellwether for data‑center power equipment, its outlook on AI capex will be critical. Korean peers such as Hyosung Heavy Industries, LS Electric, and HD Hyundai Electric have corrected 30% from highs. A positive capex message from Eaton could re‑rate these Korean power‑equipment names.
Park Ji-hoon Director, Asset Management Consulting Dept., NH Investment & Securities 23:26
Korean won to strengthen on rate spread.
After the Bank of Korea’s rate hike today, the US‑Korea interest rate differential is likely to narrow as the US 10‑year yield has fallen to the 4.5% area. The speaker expects the Korean won to strengthen moderately, which could also attract foreign inflows into Korea.
Park Ji-hoon Director, Asset Management Consulting Dept., NH Investment & Securities 33:24
Korean cosmetics exports surge, valuation attractive.
Korean cosmetics stocks are breaking their historical seasonality with export data hitting all‑time highs. The sector’s valuation has de‑rated to around 16x P/E, which is inexpensive versus its long‑term average of 20x, and earnings surprises are expected. In a market struggling with semiconductor concentration, rotation into cosmetics can occur, and stocks like APR, Dalba Global, Silicon2, Cosmax, and Cosmecca Korea present a buyable opportunity with no valuation burden.
Park Ji-hoon Director, Asset Management Consulting Dept., NH Investment & Securities 42:08
Lotte Chemical turnaround potential, bottom fishing.
Lotte Chemical has been in a deep multi‑year downtrend, but recent earnings revisions show analysts turning around their outlook, with some projecting a Q2 swing to a 100-billion‑won profit and next‑year potential of 1‑trillion‑won operating profit if oil falls below $80. With a market cap of only 2.5 trillion won, the risk‑reward looks interesting for a bottom‑fishing setup, and the speaker has added it to his watchlist.
Park Ji-hoon Director, Asset Management Consulting Dept., NH Investment & Securities 46:37
Daejoo Electronics seeing institutional accumulation.
On a very weak market day, Daejoo Electronics showed resilience and even rose yesterday, while investment‑trust institutions were accumulating even as foreigners sold. The speaker interprets this as a suspicious accumulation, suggesting that in a rotation away from semiconductors, this PCB substrate maker could be an early beneficiary.
Up Next

This 3PRO TV (삼프로TV) video, published July 16, 2026, features Park Ji-hoon discussing 005930.KS, 000660.KS, ETN, 010120.KS, 298040.KS, 267260.KS, KRW, Cosmax, AP, Silicon2, APR, Cosmecca Korea, 011170.KS, 008060.KS. 6 trade ideas extracted by AI with direction and confidence scoring.

Speakers: Park Ji-hoon  · Tickers: 005930.KS, 000660.KS, ETN, 010120.KS, 298040.KS, 267260.KS, KRW, Cosmax, AP, Silicon2, APR, Cosmecca Korea, 011170.KS, 008060.KS