How Apple's New CEO Will Shape the iPhone Maker

Summary

Mark Gurman discusses Apple's CEO transition from Tim Cook to John Ternus. He expects the change to be gradual, with Cook remaining involved in supply chain, procurement, and government relationships. Ternus's hardware background and iPhone development record are highlighted as Apple prepares a major product roadmap including a foldable iPhone, smart home display, and touchscreen MacBook Pro.

• Tim Cook's last day is August 31 and John Ternus becomes Apple CEO on September 1.
• Gurman expects a gradual, multi-year leadership transition rather than overnight change.
• Tim Cook is expected to remain very present as an adviser and keep key government and supply-chain relationships.
• John Ternus has led iPhone development since iPhone 12 in 2020.
• Apple timed the transition around Ternus introducing new products such as a foldable iPhone, smart home display, and touchscreen MacBook Pro.
• Gurman describes Apple's upcoming product roadmap as the biggest in its history.
• Ternus is expected to bring more decisive and singular decision-making than Cook's consensus-driven style.