Summary
Susie Wolff, Managing Director of F1 Academy, discusses the series' mission to develop female racing talent and challenge perceptions in motorsport. The conversation covers financial barriers, the role of docuseries, and the growing female F1 fan base. Wolff also talks about her memoir and the future of women in Formula One.
- F1 Academy aims to remove financial barriers for female drivers by funding 80% of their budgets.
- The series is a developmental league intended to build a pipeline of female talent to Formula One.
- All 11 F1 teams have lent their branding to F1 Academy cars for the first time in history.
- The global F1 fan base is 42% female, with young females as the fastest-growing demographic.
- Wolff believes a woman reaching F1 is inevitable if the academy succeeds.
- F1 Academy has partnered with Disney/Hello Sunshine for a docuseries to reach new audiences.
- Wolff's memoir 'Driven' chronicles her 25-year career in motorsport.
- The conversation focuses on sport development, not financial markets or trading ideas.