Super Bowl Is Our ‘Peak Moment,' Says BetMGM CEO

Watch on YouTube ↗  |  February 08, 2026 at 05:01  |  7:48  |  Bloomberg Markets
Speakers
Adam Greenblatt — CEO, BetMGM

Summary

Adam Greenblatt, CEO of BetMGM, discusses the company's record 2025 performance and expectations for a strong Super Bowl, with over $1 billion expected to be wagered. He highlights BetMGM's premium-player focus and omnichannel ties with MGM Resorts as key differentiators. Greenblatt also raises serious concerns about sports prediction markets, arguing they circumvent state regulation, while saying the legal and regulated sports betting sector should benefit as courts favor states' rights and regulated operators.

  • BetMGM expects over $1 billion wagered on the Super Bowl, about 10% above last year.
  • Greenblatt says BetMGM's product, premium-player focus, and MGM Resorts omnichannel ties differentiate it from competitors.
  • BetMGM has seen no material adverse impact from sports prediction markets in regulated states, with 10% growth.
  • Greenblatt criticizes sports prediction market operators for lacking state taxes, consumer protections, and game-integrity measures.
  • He expects legal determinations to favor regulated sports betting operators and states' rights.
  • He describes prediction market activity as market stimulus that could ultimately drive volume back to regulated operators.
Ideas
Adam Greenblatt CEO, BetMGM 0:18
BetMGM bullish; MGM Resorts omnichannel edge.
Greenblatt says BetMGM is entering its peak Super Bowl moment after an incredible season, expecting over $1 billion wagered on the game, about 10% above last year, with a better product offering over 1,100 ways to bet. Management is focused on the premium player and uses omnichannel ties with MGM Resorts properties as a key differentiator, and he sees no material adverse impact from sports prediction markets in regulated states, where the business still grew 10%.
BetMGM MGM HIGH
Adam Greenblatt CEO, BetMGM 2:56
Sports prediction markets face regulatory backlash.
Greenblatt has serious concerns about sports prediction markets, specifically sports prediction market operators, because they seek to bypass in-state regulatory frameworks and avoid state taxes, consumer protections, underage penalties, self-exclusion lists, and game-integrity monitoring. He argues nationwide sports event contracts undermine the regulated framework and that activity should not continue if bets happen in the regulated world.
Sports prediction markets HIGH
Adam Greenblatt CEO, BetMGM 4:45
Regulated sports betting gains from court rulings.
Greenblatt argues the legal and regulated sports betting sector is positioned to benefit because sports prediction market operators are trying to circumvent state regulatory frameworks without paying state taxes or providing consumer protections, underage penalties, self-exclusion, or game-integrity monitoring. Legal determinations so far favor regulated sports betting operators and states' rights, and high-profile prediction market activity is stimulating category interest, so he expects volume growth to flow back to regulated operators.
BETZ HIGH
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Market Makers · Feb 08

This Bloomberg Markets video, published February 08, 2026, features Adam Greenblatt discussing BetMGM, MGM, Sports prediction markets, BETZ. 3 trade ideas extracted by AI with direction and confidence scoring.

Speakers: Adam Greenblatt  · Tickers: BetMGM, MGM, Sports prediction markets, BETZ