Trump Media: More than 10 firms pay up to $100,000 a month for fast access to Truth Social posts
u/Sufficient_Habit5091 ·
Reddit — r/stocks
· August 12, 2026 at 13:16
· ⬆ 184 pts
· 💬 63 comments
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AI Summary
Summary
Post highlights Trump Media’s (DJT) new Truth API service, where 10+ firms pay $60k-$100k/month for faster access to Truth Social posts.
Author’s implicit thesis: this data-feed product could become a high-margin revenue stream for DJT, despite the company’s worsening losses.
Quality assessment: This is a news link with no original analysis or stated position — more market noise/event-driven catalyst than well-researched DD.
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[https://www.bbc.com/news/articles/ce3q5nxpgk1o](https://www.bbc.com/news/articles/ce3q5nxpgk1o)
$DJT: More than 10 firms pay up to $100,000 a month for fast access to Truth Social posts
>More than 10 customers have signed up to Trump Media's controversial service that offers faster access to market-moving posts made on its Truth Social platform.
>The service, Truth API, launched at the beginning of August and gives Wall Street traders first sight of posts from the social media site's most influential accounts.
>Its earliest customers are mostly in high-frequency trading firms who are being charged between $60,000-$100,000 (£44,000-£74,000) a month for the service, interim chief executive officer Kevin McGurn said during an earnings call.
>He was speaking after Trump Media reported a loss of $238m between April and June.
>The quarterly loss is more than 10 times the amount reported during the same period a year earlier, according to the Trump Media and Technology Group, and comes as the group branched into ventures unrelated to media, including cryptocurrencies.
>The group, which is yet to make a profit, says it will refocus on its social media mission.
>In July, it announced a plan to give Wall Street firms and institutional investors faster access to posts on Truth Social, where Trump frequently makes announcements. It has been viewed as a way to give subscribers an edge in trading stocks and other heavily traded assets.
More than 10 HFT firms reportedly pay $60k-$100k/month for Truth API access; DJT also reported a $238M quarterly loss, up >10x year-over-year. Truth API could generate ~$7-12M/year in recurring revenue, but that is tiny relative to the loss and depends on controversial market-moving content. The market may price the API as a growth catalyst, but fundamentals remain weak; watch for adoption updates rather than chasing the headline. Regulatory/legal scrutiny over “legal insider trading,” high customer concentration, loss of Trump’s posting activity, dilution, and no clear path to profitability.
This Reddit post, published August 12, 2026,
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discussing DJT.
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