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Hey Everyone,
Fair warning, there is a lot to cover. I've been building this position for a while and I'm using Claude to help organize and write this up because the material is genuinely substantial. The research, thesis, and conviction are mine. Claude is helping me put it together coherently.
I know this is smallstreetbets but I wanted to share about Planet Labs (I'm sure most of you know this stock). I believe this business is in the middle of a genuine inflection point, analyst sentiment that hasn't caught up to what's actually happening, and a catalyst in 5 days that forces the market to pay attention.
**Planet Labs ($PL) — The Defense Re-Rating Nobody Is Modeling. Earnings In 5 Days.**
**CURRENT STOCK PRICE: $24.79** **CURRENT MARKET CAP: \~$8.46B**
**My Current Positions**
Shares: 4,691 across 5 accounts (retirement, HSA, Roth, brokerage)
LEAPs:
* $15C Jan 2027 × 30
* $20C Jan 2027 × 100
* $15C Jan 2028 × 200
* $45C Jan 2028 × 21
* Total: 351 contracts
Cash Secured Puts (March 20 expiry):
* $24P × 50 — collected $240/contract
* $25P × 200 — collected $310/contract
* $26P × 100 — collected $360/contract
* Total put income collected: \~$92,000
**Total capital tied up: \~$1,422,684**
I sold these puts when Planet was trading between $24–27 over the past week. The $26P I should have waited on but here we are. If I see a gap up before earnings will most likely sell and let the leaps do most of the work.
**What Is Planet Labs And Why Is This A Re-Rating Play**
Planet Labs is not a satellite company. Let me say that again because it matters for the entire valuation argument.
Planet is a data subscription platform that happens to own the satellites. The satellites are the infrastructure. The product is what they see — every single day, everywhere on Earth simultaneously. No other commercial entity does this. Not Maxar. Not Airbus. Not BlackSky. Planet is the only company with a constellation dense enough to scan the entire Earth's landmass daily and deliver imagery within hours.
Think of it this way. Google Maps shows you where things are. Planet shows you how things are changing — globally, every 24 hours. That distinction is worth billions to the people whose jobs depend on it. Intelligence analysts. Military commanders. Hedge funds tracking commodity supply chains. Governments monitoring adversaries.
The re-rating thesis is simple. Planet has been valued as a speculative space hardware company. It is transitioning into a defense data platform. Those two categories carry fundamentally different multiples in public markets.
A speculative space company trades at 5–8x forward revenue with question marks around profitability and durability. A profitable defense data platform with recurring sovereign contracts and a locked backlog trades at 15–25x forward revenue. Palantir, the closest functional comparable, trades at 48x. Even a conservative re-rating to 25x on $400M FY2027 guidance puts PL at approximately $32. At 30x — still well below where Palantir and Rocket Lab trade today — you're looking at $38.
The catalyst that triggers the re-rating is Thursday's earnings call. It is the first call where CEO Will Marshall is forced to put a formal FY2027 revenue number on the record. He has deferred this question for three consecutive quarters. Thursday that ends.
**The Will Marshall Playbook: Four Calls, One Pattern**
This is where it gets interesting for anyone trying to trade the earnings reaction rather than just hold through it.
I went back through four consecutive earnings transcripts and tracked exactly how Marshall opens, structures, and closes every single call. The pattern is so consistent it borders on scripted. Understanding it tells you what to listen for Thursday and, more importantly, how to separate genuine new information from rhetorical packaging.
**The Opening — Identical Every Time**
Marshall opens every call the same way. Brief pleasantry, one-sentence verdict on the quarter, then the phrase "to briefly summarize" followed by exactly five financial metrics in the same order every time: revenue, gross margin, EBITDA, cash flow, and backlog or RPO. Every call. Without exception. By the time he finishes the summary, the financial picture is already framed positively regardless of the actual numbers.
What to listen for Thursday: if Marshall's five-metric summary includes FY2027 language in the opening, that's new. He has never previewed forward guidance in the opening summary across the last four calls. If it appears Thursday it means he's extremely confident in the number.
**The Milestone Counter**
Every call Marshall counts something consecutive. Q1 he mentioned the first quarter of positive adjusted EBITDA. Q2 he extended the streak. Q3 he called out consecutive quarters of positive EBITDA and positive free cash flow simultaneously. Q4 almost certainly breaks the consecutive quarterly streak because Q4 is seasonally softer and the JSAT build costs peak in this period.
Watch for the pivot: Marshall will reframe from quarterly streak language to full-year FY2026 EBITDA positive. The milestone doesn't disappear. It just changes timeframe. He has prepared for this. It is not a negative signal — it is a deliberate rhetorical repositioning he has had months to plan.
**"The Business Is Humming"**
Marshall has closed every single earnings call for four consecutive quarters with some variation of the phrase "the business is humming." It is his signature close. It signals he believes the underlying momentum is intact regardless of any quarterly noise.
If he says it Thursday, he is confident in FY2027. If for any reason he omits it or replaces it with more cautious language, pay close attention. Four consecutive calls. Zero exceptions. This is your single most important signal of the entire call.
**The "Only" Claim**
Every call Marshall makes one claim using the word "only" to establish Planet's competitive moat. The exact subject rotates but the structure is the same: "We are the only company that..." followed by a capability no competitor can match.
Thursday, given the Iran conflict context and the Anduril Army contract announced this week, expect the "only" claim to be defense-themed. Something like "we are the only commercial provider delivering daily persistent coverage of active theater environments at this resolution." That phrasing is not accidental. It is designed to position Planet as irreplaceable infrastructure inside the defense stack.
**The Question He Can't Dodge Anymore**
For three consecutive quarters analysts have asked: "When do we see FY2027 specifics?" Three consecutive quarters Marshall answered with backlog visibility language and deferred.
Thursday that dodge ends. Q4 FY2026 is the final quarter of the fiscal year. There is no more deferral available. The number comes out Thursday whether he wants it to or not.
$400M or above and the re-rating begins. Below $385M and every bull thesis gets stress-tested simultaneously.
**The Contract Stack: How Planet Became Indispensable**
Most people still think of Planet as a company that takes pictures from space and sells them to farmers and hedge funds. That description was accurate four years ago.
Over the past eighteen months, Planet has quietly signed its way into the center of Western military infrastructure. Not as a contractor, not as a vendor, but as the operating layer that allied governments are now building their sovereign space capabilities on top of. The transformation is visible in the contracts and the customer list. What it is not yet visible in is the stock price.
Let me walk through what has actually been signed in order, because the pattern only becomes obvious when you see it all at once.
**NRO EOCL, 2022, up to 10 years** — Planet Federal was selected for the National Reconnaissance Office's Electro-Optical Commercial Layer contract. Planet has had active contracts with the NRO since 2019 and with the NGA since 2016. This is the foundational US intelligence relationship. Everything else is built on top of it.
**Germany, €240M, multi-year** — Planet's Pelican satellites provide dedicated capacity and direct downlink over European regions with revenue recognition beginning January 2026. Germany funded the hardware. Planet builds, launches, operates, and retains global commercial rights. Germany gets sovereign eyes over Europe. Planet gets paid twice. This is the structural model that defines everything that followed.
**NATO, seven figures, 2025** — NATO itself, not a member state, the alliance, is now a Planet customer for persistent surveillance and Maritime Domain Awareness. That is a line item that did not exist two years ago.
**Japan via JSAT, $230M over 7 years** — The JSAT deal is the blueprint. Japan funds the satellite constellation through JSAT. Planet builds, launches, and operates. Planet retains global commercial capacity rights on assets it doesn't fully own. During the build phase through 2027, margins look compressed because manufacturing and launch costs are elevated. Post-2027, when the constellation goes operational and Planet is collecting data revenue on assets it does not fully own, margins expand structurally. Analysts modeling margin compression as a permanent problem are missing that it is mechanical, tied to the build-before-operate revenue model, and reverses in FY2027 precisely when Planet is also guiding to first full-year EBITDA profitability.
**Sweden, low nine figures, January 12, 2026** — Swedish Armed Forces accelerated their satellite capability timeline from 2030 to 2026. Marshall explicitly referenced Ukraine in his statement on this deal. Sweden buying Planet satellites is partly about Sweden. It is also about giving Ukraine real-time Intelligence, Surveillance, and Reconnaissance coverage through a NATO ally who can legally provide it.
**SHIELD IDIQ, $151B ceiling, March 3, 2026** — Planet was selected as a prime contractor. Not a subcontractor. Not a vendor. A prime. This means any US government agency can now contract Planet directly without running a separate competitive bid every time. This is the difference between being a supplier and being embedded in the procurement architecture. Every task order that flows from this vehicle in FY2027 is incremental revenue on top of the existing model.
**NGA Luno B, $200M ceiling IDIQ** — Prime contractor for AI-enabled Maritime Domain Awareness partnering with SynMax. Five-year base ordering period. Planet already won the qualification round. Every future task order competes from a pre-approved position against a prequalified field.
**DIU Hybrid Space Architecture, expanded option, late 2025** — DoD exercised a seven-figure option expanding capacity to deliver indications and warnings. This is also the program where Planet and Anduril have been executing together since 2022. More on that in a moment.
The total: over $500M in sovereign satellite services agreements signed in the past twelve months. NRO. NGA. DIU. NATO. Germany. Japan. Sweden. US Navy. SHIELD prime.
That is not a commercial satellite company diversifying into defense. That is a defense infrastructure company that started in commercial. The transition is already complete. The stock price just hasn't caught up yet.
**The Advisory Boards Nobody Is Talking About**
At the 2026 Munich Security Conference, Planet announced the formation of two advisory bodies: a European Advisory Board and a Defense and Intelligence Advisory Board. This happened in February, six weeks before Thursday's earnings call. This is a formal sales infrastructure being assembled for the next wave of sovereign contracts.
**What These Boards Actually Are**
Advisory boards at most companies are ceremonial. Former executives collecting fees to show up at one dinner a year. These are not that.
The European Advisory Board includes Carl Bildt, former Prime Minister and Foreign Minister of Sweden, who negotiated Sweden's EU accession and served as EU special envoy, UN special envoy, and co-chair of the Dayton Peace Conference. Also on the board is Oleksii Reznikov, former Ukrainian Defense Minister, whose stated goal is to help Planet provide Europe with the resilient commercial intelligence needed for true deterrence and peace, explicitly framing his role around the Ukraine conflict. Rounding it out is former EU Vice President Neelie Kroes and Dr. Thomas Zurbuchen, former longest continuously serving Head of Science at NASA who oversaw 130 missions and 37 launches.
This is not a ceremonial board. This is a rolodex of the exact decision-makers who sign sovereign satellite contracts across Europe.
**Why It Matters For The Sales Pipeline**
Planet's Europe footprint is already substantial. Europe is home to over 30% of Planet's global team, over 40% of its satellite components, and ground stations in the UK, Germany, Iceland, and Norway bringing down almost 50% of its data. Mission control for the entire satellite fleet sits in Berlin.
The advisory boards are not about building European presence from scratch. They are about converting existing European presence into the next generation of sovereign contracts. Germany is signed. Sweden is signed. The board is the sales team for what comes next, France, Poland, the Netherlands, Finland, the Baltic states, and the broader NATO alliance as a collective purchaser.
Carl Bildt specifically is the key signal. He negotiated Sweden's EU accession. He is co-chair of the European Council on Foreign Relations. His quote on joining the board was explicit: "Technology is playing an increasingly important role in geopolitical strategy. And space especially so." He is not advising Planet on product strategy. He is opening doors to chancelleries and defense ministries across a continent that just watched a land war reshape European security policy.
Reznikov is equally pointed. His framing, "The war in Ukraine has been a wake-up call for Europe. Sovereignty in the 21st century requires eyes in the sky," is not a philosophical observation. It is a sales pitch delivered by a former defense minister with direct relationships across every NATO partner that has been writing emergency defense checks since February 2022.
**The Defense and Intelligence Board**
The D&I Advisory Board is the US-facing complement, former intelligence community and military leaders whose relationships inside the NRO, NGA, DIU, and Pentagon procurement structure are exactly what Planet needs to convert SHIELD prime contractor status into actual task orders flowing. This board exists to accelerate the pipeline from prime contractor designation to signed task orders generating revenue. That conversion is the single most important variable between the $380M floor and the $436M ceiling.
**Why This Is Not In Any Analyst Model**
When the advisory boards were announced, Planet stock climbed 6.1%, a one-day reaction that was largely attributed to the Munich Security Conference visibility rather than the structural sales implications. Analysts noted it as incrementally positive and moved on. Nobody modeled it as a leading indicator of the next $200-500M in sovereign contracts sitting in the pipeline.
That is the miss. Advisory boards of this caliber at a company of Planet's size are not formed speculatively. They are formed when the pipeline is already real and the bottleneck is access and navigation, getting to the right minister, the right procurement office, the right coalition partner. Carl Bildt does not lend his name to a company that doesn't have concrete European defense business imminent. Former defense ministers do not sign on to advise a commercial imagery vendor. They sign on when the sovereign contract stack is already building and they want to be part of shaping how it grows.
**The Sales Implication For 2026 And Beyond**
Think about what the board composition tells you about which contracts are in the pipeline. Former Swedish Prime Minister on the European board, Sweden just signed. Former EU Vice President on the European board, EU-level contracts and European Defense Fund programs are the next target. Former Ukrainian defense minister on the European board, Eastern European NATO members running emergency defense procurement are the next wave.
The boards are the map of where the next sovereign deals come from. The pipeline Marshall described as containing $100M-$200M deals before Sweden closed is still active. The advisory boards are the infrastructure for converting that pipeline into signed contracts in 2026 and 2027.
None of this is in the backlog. None of it is in the $380M floor. It is the quiet organizational work that happens before the press releases. And it is the most underappreciated piece of the Planet story heading into Thursday's call.
**The Anduril Connection Nobody On Wall Street Has Connected (SPECULATIVE)**
On March 13, 2026, six days before Planet Labs reports earnings, the US Army dropped one of the largest defense tech contracts in history. It barely made mainstream financial news. Here is why it matters enormously for $PL.
The Army awarded Anduril Industries a single enterprise contract worth up to $20 billion over 10 years to consolidate its entire AI battlefield technology under one framework. At the center of that contract is Anduril's Lattice platform — an AI operating system that connects sensors, drones, radar, and satellite feeds across air, land, sea, space, and cyber domains into a single real-time battlefield picture. Lattice is designed to be sensor-agnostic, ingesting data from any source.
Satellite feeds. That is the connection to Planet.
This is speculation about a potential future partnership. I want to be clear about what I know versus what I'm inferring.
What is documented: the DIU's Hybrid Space Architecture program awarded initial contracts in 2022 to 12 companies simultaneously. That list included both Anduril and Planet Labs Federal, alongside Google, Palantir, Microsoft, and Amazon. They have been executing on the same classified government program for over three years.
What I'm speculating: that the $20B Army contract creates a massive financial incentive to formalize that relationship under one procurement vehicle in the next 6–12 months. I think we see a formal announcement. I am not claiming it is certain. But the groundwork is entirely in place and the economic incentive has never been stronger.
Anduril also released a Lattice SDK allowing any company to build applications and publish data to Lattice without going through Anduril for permission. Their SVP said explicitly: "we want to remove Anduril as any form of bottleneck." The on-ramp is built. Planet is the most logical vehicle to drive onto it.
**Why Planet Wins Over Competitors**
BlackSky is the most direct optical threat. High revisit rates, AI-enabled analytics, already serving US government customers. The critical difference is scale. BlackSky operates roughly 16 satellites. Planet operates 200+. For Lattice to give Army commanders a complete operational picture of an entire theater overnight, they need Planet's breadth. BlackSky cannot replicate global daily coverage with 16 satellites regardless of revisit rate over individual targets.
Synthetic Aperture Radar providers like Capella, ICEYE, and Umbra are complementary, not competitive. SAR sees through clouds and works in darkness. Planet provides full color multispectral optical data SAR cannot deliver. Lattice would ideally ingest both simultaneously. Planet being integrated does not preclude SAR providers from also being integrated. This is additive not zero-sum.
Anduril's own constellation doesn't yet exist at meaningful scale and is years away from operational status. They need commercial data partners right now, during the exact window the $20B Army contract requires them to deliver Lattice capabilities to soldiers in the field.
I am betting we will see something come out of this within the next 6-12 months. But this is an additive and even if nothing comes from it, we will see some confirmation of how satellites are needed.
**The Iran Conflict: The Demand Catalyst Analyst Are Not Modeling**
Operation Epic Fury launched February 28, 2026. US and Israeli strikes killed Khamenei. Iran retaliated against Fifth Fleet Bahrain, radar installations in Qatar, bases in Kuwait, and UAE infrastructure. The Strait of Hormuz effectively shut down — the largest maritime supply disruption in modern history.
Planet's satellites documented damage at Fifth Fleet HQ, Kuwait bases, and Iranian naval facilities at Konarak and Bandar Abbas. Planet became the primary public intelligence layer for the conflict in real time. Every major news organization was using Planet imagery to show the world what was happening.
On March 6 Planet implemented a 96-hour commercial imagery delay over the conflict zone. On March 10 they extended it to 14 days covering all of Iran, allied bases, and Gulf states.
Authorized government users kept immediate access. Everyone else waits two weeks.
Every government on the outside of that line is now in a procurement meeting.
Saudi Arabia. UAE. Qatar. Kuwait. None of the four have sovereign satellite deals with Planet. All four just watched Iranian drones destroy their infrastructure in real time while Planet's satellites tracked every strike. Iran's drones cost $20–50K each. The interceptors cost $4.19M each. The solution to that math is better Intelligence, Surveillance, and Reconnaissance before the drones launch. That is exactly Planet's product.
The Middle East spent $243B on military expenditure in 2024 according to SIPRI. That number is going up significantly. Maritime Domain Awareness contracts across the NGA, Navy, and NATO are now mission-critical with Hormuz effectively closed.
This entire demand wave is not in the backlog. It is not in the $380M floor. It is not in any analyst model. It is pure additive upside sitting in the pipeline right now, being accelerated in real time by a conflict that is still active.
**The $380M Floor: Where The Number Comes From And Why It's Already Funded**
Most bull cases are ceiling arguments. Everything has to go right, new contracts have to close, multiples have to expand. The bear can always find holes in a ceiling.
This is a floor argument. The $380M does not require anything new to happen.
**Where it comes from:**
Ashley Johnson, Planet's CFO, said on the Q3 FY2026 earnings call that Q4's growth rate is the right benchmark to use when thinking about FY2027. Q4 was guided at approximately 27% year-over-year growth.
$299M FY2026 × 1.27 = **$380M**
That is it. The CFO told every analyst on a recorded call exactly what growth rate to model for FY2027. Nobody has published a formal FY2027 estimate because no official guidance has been issued. Thursday is when that changes.
Will Marshall added a second data point on the Q4 FY2025 call exactly one year ago, saying Planet sees a clear path to "at least double our revenue growth rate in FY2027 compared to FY2026." FY2026 growth is approximately 23%. Double that is 46%.
$299M × 1.46 = **$436M**
Two executives. Two separate calls. Both on the record. Together they bracket FY2027 at $380M to $436M. Neither number is in any analyst model today.
**Why the $380M is already funded:**
Planet's backlog at end of Q3: $734M. Planet disclosed that 37% of that backlog gets recognized as revenue in the next twelve months.
$734M × 37% = **$272M already contracted**
That $272M is already signed. Already scheduled to hit the income statement in FY2027. It requires zero new sales calls, zero new customers, and zero new contracts. It just requires Planet to keep delivering on agreements that are already executed.
$272M is 72% of the entire $380M floor. Before FY2027 starts, before a single new deal is signed, Planet has already funded nearly three quarters of its annual revenue target from contracts sitting in the backlog right now.
The remaining $108M gap gets filled by existing customers renewing annual contracts at Planet's 97% historical ACV retention across 976 active customers. That renewal pipeline closes the gap without requiring a single net new customer to sign.
Planet starts FY2027 having already sold most of it.
**What is not in this number at all:**
The $734M backlog is a snapshot from October 31, 2025. Three things happened after that date that are completely absent from this math.
Sweden signed in January 2026. Not in the backlog. Entirely additive on top of the $380M floor.
SHIELD prime contractor designation landed March 3, 2026. Every task order that flows from it in FY2027 is incremental. Not in the model.
The Anduril Army contract dropped March 13, 2026. No formal Planet integration contract yet. Zero in the model. I am speculating we see something in the next 6–12 months but this is not required for Planet to hit their targets.
Marshall and Johnson will speak Thursday night with full knowledge of all three. Their FY2027 guidance will reflect them. The analyst models do not yet.
The $380M is the floor built from what existed before those three catalysts. Everything since October 31 is upside on top of it.
**The Valuation Math**
Planet's market cap as of March 13 is approximately $8.46B at $24.79 with roughly 313.6 million shares outstanding. The current price implies approximately 26x forward FY2026 revenue of $299M.
That is not a cheap multiple. But it is also not the right multiple to look at. The right question is what multiple the market applies once the FY2027 number is formally on the table Thursday night.
|FY2027 Revenue|Multiple|Implied Market Cap|Per Share|
|:-|:-|:-|:-|
|||||
|$380M floor|20x|$7.6B|$24.23|
|$380M floor|25x|$9.5B|$30.29|
|$380M floor|30x|$11.4B|$36.35|
|$436M ceiling|25x|$10.9B|$34.74|
|$436M ceiling|30x|$13.1B|$41.76|
|$436M ceiling|35x|$15.3B|$48.79|
The top row is the most important. At $24.23, the market is currently paying exactly 20x the floor revenue and pricing in nothing else. No Anduril. No Gulf sovereigns. No SHIELD pipeline. No margin expansion. No re-rating. Every row below it is just the market gradually acknowledging what the contract stack already says.
**Comparable multiples:**
|Company|What They Do|Current P/S|
|:-|:-|:-|
||||
|Palantir (PLTR)|Defense AI platform|\~48x TTM|
|Rocket Lab (RKLB)|Space launch + systems|\~66x TTM|
|Planet Labs (PL)|Defense satellite data|\~26x fwd FY2026|
Planet sits exactly between the two buckets. The re-rating thesis is not asking Planet to trade like Palantir. It is asking the market to stop treating it like Booz Allen. A defense infrastructure business with prime contractor status, sovereign military customers across six countries, 97% retention, and $677M in cash does not trade at 1x sales. It also does not automatically deserve 48x.
25x is the number that makes sense. It is a discount to every high-growth defense tech name in the market. It is defensible against skeptics. And it gets you to $34.74 on the ceiling revenue number — a 40% return from today on conservative assumptions.
**In the current macro environment** — rate uncertainty, DOGE scrutiny, multiple compression across growth names — 35x is a stretch near term. You do not need it. 25x on the ceiling gets you to $35. That is the base case. Not a heroic outcome. Just a fair one.
The re-rating from commercial SaaS to defense infrastructure does not happen overnight. The market needs to see the FY2027 number land, watch the contract stack execute, and absorb the full picture over several quarters. That is exactly why this is a 2026 thesis, not a Thursday flip. Thursday starts the clock. The re-rating follows as the revenue confirms and analysts rebuild their models quarter by quarter.
**What To Listen For Thursday**
Numbers to watch:
|Metric|Guidance|Beat Threshold|
|:-|:-|:-|
||||
|Q4 Revenue|$76M–$80M|$83M+|
|Q4 Gross Margin|50%–52%|Above 53%|
|Q4 EBITDA|\-$7M to -$5M|Better than -$3M|
|FY2026 Revenue|$297M–$301M|$302M+|
|FY2027 Guide|None issued|$380M+ triggers re-rating|
Language signals:
✅ "The business is humming" — confident close, FY2027 intact
✅ FY2027 guide $380M+ — floor confirmed, re-rating starts
✅ FY2027 guide $400M+ — bull case opens
✅ AI battlefield platforms / ecosystem data partnerships — Anduril surfacing
✅ Sovereign pipeline maturity / new regional demand — Gulf states formalizing
✅ SHIELD pipeline / task order activity — $151B vehicle activating
✅ Q1 FY2027 guide above $90M — full year model moves toward $436M
❌ Guide below $370M — thesis under stress
❌ No "humming" close — something changed
**Price expectations:**
Base case — beat + $380M guide: **$28–$35**
Bull case — beat + $400M+ + margin commentary: **$38–$45**
Bear case — miss or guide below $350M: **$18–$20**
**The Summary**
Planet is a defense infrastructure platform priced like a SaaS company.
$380M FY2027 floor — already 72% funded from signed contracts before the year starts.
$436M ceiling — from the CEO's own words on a recorded call twelve months ago.
Sweden, SHIELD, Anduril (SPECULATION), and the Iran demand wave all sit on top of both numbers. None of it is in any analyst model. None of it is in the backlog. All of it is additive upside that Marshall and Johnson walk into Thursday's call already knowing.
At $24.79 the market is saying Planet hits the floor and stays a SaaS company forever. That is the only scenario where today's price is the right price. Every other scenario gets you to $30 or above.
The contracts are signed. The backlog is public. The sovereign customer list took years to build and is nearly impossible to replicate. And every government on Earth just watched Planet's satellites cover a shooting war in real time while their commercial customers waited two weeks for the same imagery.
The floor is already better than most people's ceiling.
For those of you already in Planet Labs see you next week. Either Marshall delivers and we re-rate, or he doesn't and we regroup. But I like our chances. 🛰️