Your PEAD in your favorite consumer stock is killing your mom and dad - Indian FMCG companies should trade at 0PE despite making cash flow, they do not innovate, pay poor salaries and kill people. Do not let your SIP give ESOP liquidity of these non innovators, non research funding trader middlemen

Here is a company that has been pumped by HNIs over the last few days. The company is an outright scam and fraud. * [BSE Filing 1](https://www.bseindia.com/xml-data/corpfiling/AttachLive/93c38395-6722-4e1a-ba2b-4ed184af592c.pdf) * [BSE Filing 2](https://www.bseindia.com/xml-data/corpfiling/AttachLive/6471b899-7f1c-4702-b798-17bdd7e73a5b.pdf) The promoters of this company are a group closely connected to the government, having made their money through the License Raj, bribes, and by acting as middlemen. Neither the promoter nor his family has contributed anything to India in terms of innovation, research, or high salaries, making them utterly useless to the country. Now, HNIs are profiting from the stock, likely because the promoter tipped them off or the promoter group signaled through recent market purchases. Here’s the alarming part: the oil contains 90% chemicals—not mustard oil. It’s not even the cheap mustard oil you might have disliked; it’s far more harmful. [https://baazwsh.com/products/almond-drops-hair-oil-bajaj?srsltid=AfmBOoq6892Ero7GuQ7k4hUFndOcu2Xrj-5KEcNxmhWtneb2X0H2NjEJ](https://baazwsh.com/products/almond-drops-hair-oil-bajaj?srsltid=AfmBOoq6892Ero7GuQ7k4hUFndOcu2Xrj-5KEcNxmhWtneb2X0H2NjEJ) In the EU, these individuals would have been jailed for decades for such behavior. In a true capitalist economy—one without kickbacks or middlemen—this company would be trading at a PE of 0. While the Sons of Rent seekers, body shoppers, traders will tell you on reddit \- the goal of investing is to make money \- the goal is to give valuation to companies which print cash What they actually mean \- If you refuse to give valuation and SIP and PE to rent seekers and middlemen they will have to work hard like you and me \- How will they travel abroad if you are not deluded about growth story of India and keep giving your SIP money to these non innovators and hence increase their valuation and hence they can take more debt and hence they can sell at higher prices and hence they make even larger bets.