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Chesley Morning Brief: Apple Price Hike Announcement, Plunges 6%... Nasdaq Falls for 4th Consecutive Trading Day

[Chesley Morning Brief] Apple Announces Price Increase, Plunges 6%... Nasdaq Falls for 4th Consecutive Trading Day [26/06/26]
Watch on YouTube ↗  |  June 25, 2026 at 22:13  |  1:50:19  |  Chesley Investment Advisory (체슬리투자자문)
Speakers
Wang Jeong — Department Head
Choi Ho — Vice President
Moon Ji-ho — Executive
Lee Seung-jun — Analyst
Park Se-ik — CEO, ex-Chief Strategist
Oh Woo-seok — Domestic Market Analyst

Summary

The June 26 morning briefing covers a divergent session where memory and semiconductor equipment stocks surged following Micron's strong results and new take-or-pay supply agreements, while Apple and Microsoft tumbled on rising memory costs. Analysts detail a Chinese laser equipment play, US infrastructure capex beneficiaries, Bitcoin's 200-week average break, and a Korean department store turnaround driven by foreign tourism. The overarching theme is a narrow, capex-driven rally in AI hardware and memory, with rotation away from software and big tech, alongside bottoming signals in crypto and select value opportunities in Korea.

  • China tech led by Han's Laser on PCB equipment shortages, while Chinese consumer and tech value plays are overlooked.
  • US market saw Micron-fueled memory/equipment euphoria (SanDisk +22%, AMAT/LRCX new highs) but Apple -6.1% and Microsoft -3.5% on cost pressures.
  • Fortinet hit a record high on AI data center security demand.
  • Bitcoin breached the 200-week moving average and extreme fear points to a potential capitulation before a H2 risk-asset rally.
  • GDP data shows equipment investment driving growth, benefiting Applied Materials, Lam Research, KLA, ASML, Teradyne, Quanta Services, Caterpillar, and GE Vernova.
  • Korea: Samsung and SK hynix rallied on improved memory contract structures; Hyundai Motor and Hyundai Rotem offer low-multiple entry.
  • Department stores (Shinsegae) are a tourism-driven turnaround story as Chinese visitors surge.
  • KOSDAQ semiconductor equipment steady performer GiGaVis continues to make new highs.
Ideas
Wang Jeong Department Head 5:33
PCB equipment shortage drives strong orders.
Han's Laser (Dazu Laser) reported strong quarterly results with EPS beat driven by high-margin PCB equipment and recovery in secondary battery equipment. The PCB equipment division saw a 150% YoY order surge, with delivery times stretching to end-2027, creating a shortage. CITIC Securities upgraded the stock, raising forward P/E from 49x to 55x on the PCB upcycle and Apple replacement cycle, with a target price implying 14% upside. The company maintains 9% global market share, ranks #1 in China, and has a PEG of 1.6 with a 44% EPS CAGR.
Choi Ho Vice President 17:05
AI data center security drives new high.
Fortinet hit a new high after IBD highlighted its AI-based security chip for data center firewalls and the expanding cybersecurity demand driven by AI data center buildout. The company is not a memory or equipment play but benefits directly from the need for security in AI infrastructure expansion.
Moon Ji-ho Executive 22:44
Capitulation event could mark market bottom.
Bitcoin broke below the 200-week moving average, a support that has historically marked cyclical bottoms, and could spend extended time below it trading sideways or declining further. Current extreme fear and negativity, combined with potential regulatory/capitulation catalysts such as the Strategy (MSTR) legal probe, suggest a final washout event is likely. Once that bottom forms, a risk-asset rally could follow in the second half, but the exact timing is uncertain.
AI capex surge lifts all equipment makers.
US GDP data shows that investment in equipment, particularly IT equipment, AI servers, and data center hardware, is accelerating sharply and driving economic growth. This capex wave directly benefits the semiconductor equipment sector, with stocks like Applied Materials, Lam Research, KLA, ASML, and Teradyne all rising 100-160% this year and likely to continue outperforming as the cycle extends.
Power infrastructure buildout benefits Quanta Services.
Quanta Services is the largest US electrical power infrastructure construction and maintenance company. It benefits directly from the massive data center and grid buildout needed to support AI, and has risen 70% year-to-date with momentum still intact.
Heavy equipment demand from capex cycle.
Caterpillar, a heavy equipment manufacturer, is up 84% YTD as construction and industrial equipment demand grows alongside the capex boom in data centers and infrastructure.
Gas turbine leader benefits from power buildout.
GE Vernova, the global #1 gas turbine manufacturer, is up 66% YTD and poised to benefit from the surge in power generation and grid investments supporting AI data centers.
Oh Woo-seok Domestic Market Analyst 68:42
Steady highs in semiconductor equipment name.
GiGaVis is one of the few KOSDAQ-listed semiconductor and IT equipment names that has sustained a steady uptrend with relatively low volatility, repeatedly hitting new all-time highs while peers correct.
Oh Woo-seok Domestic Market Analyst 70:52
10x PE makes Hyundai Motor attractive.
Hyundai Motor's P/E has fallen to around 10x, a level that now offers an attractive entry point after a significant correction. The low multiple provides a margin of safety for a major automaker.
Oh Woo-seok Domestic Market Analyst 74:20
Rotem oversold, long-term opportunity.
Hyundai Rotem, a defense and heavy industry company, has sold off sharply and fallen to 17x P/E. For long-term investors, the current valuation offers an opportunity for significant returns in 1-2 years as rotation away from the stock subsides.
Park Se-ik CEO, ex-Chief Strategist 82:44
Foreign tourism turns department stores around.
The massive influx of foreign tourists, especially from China, is turning Korean department stores from a structurally declining domestic consumption play into a turnaround story. Shinsegae's stock chart is already showing strong momentum, and with top-line growth and margin expansion expected, the structural headwinds are reversing. The tourism-driven consumption cycle is just beginning and offers a long-duration opportunity as visitor targets head toward 30 million annually.
Oh Woo-seok Domestic Market Analyst 89:20
Memory supply agreements strengthen pricing power.
Micron's new Supply Chain Agreements (SCA) with take-or-pay clauses represent a structurally stronger contract form than legacy LTAs, shifting price and inventory risk back to memory buyers. This permanently improves pricing power and profit stability for memory makers. SK hynix and Samsung trade at significant EV/EBITDA discounts to Micron (5.2x and 4.x vs. Micron's 7.4x), yet benefit equally from the same structural tailwind.
Up Next

This Chesley Investment Advisory (체슬리투자자문) video, published June 25, 2026, features Wang Jeong, Choi Ho, Moon Ji-ho, Lee Seung-jun, Oh Woo-seok, Park Se-ik discussing 002008.SZ, FTNT, BTC, AMAT, KLAC, LRCX, ASML, TER, PWR, CAT, GEV, 308080.KQ, 005380.KS, 064350.KS, 004170.KS, 000660.KS, 005930.KS. 12 trade ideas extracted by AI with direction and confidence scoring.

Speakers: Wang Jeong, Choi Ho, Moon Ji-ho, Lee Seung-jun, Oh Woo-seok, Park Se-ik  · Tickers: 002008.SZ, FTNT, BTC, AMAT, KLAC, LRCX, ASML, TER, PWR, CAT, GEV, 308080.KQ, 005380.KS, 064350.KS, 004170.KS, 000660.KS, 005930.KS