Investors are still excited about equities, says Norton of Empower

Watch on YouTube ↗  |  August 12, 2026 at 19:54  |  4:19  |  Bloomberg Markets
Speakers
Marta Norton — Chief Investment Strategist, Empower

Summary

Marta Norton, chief investment strategist at Empower, discusses the July CPI report, saying it keeps September Fed policy in play but not a guaranteed hike. She sees continued retail enthusiasm for equities and argues investors should stay fully invested while maintaining some cash optionality. In bonds, she flags rising real yields, term premium and fiscal concerns, and she advises being judicious with credit exposure.

  • July inflation was subdued enough to reduce pressure for a guaranteed September Fed hike.
  • Norton sees continued retail enthusiasm for equities in retirement accounts and retail flows.
  • She argues the equity tone is not broadly speculative despite AI and inflation concerns.
  • She says rising real yields, term premium and fiscal/debt supply concerns are keeping bond yields elevated.
  • She sees less incentive to take credit risk because tight spreads offer less return for risk.
  • She favors keeping some cash optionality to deploy after selloffs, especially for retirees.
Ideas
Marta Norton Chief Investment Strategist, Empower 0:00
Retail equity enthusiasm supports staying invested
Retail investors continue to show enthusiasm for equities, visible in retirement accounts and retail anecdotes; while there are concerns around AI, inflation and the economy, she does not see a broadly speculative tone, and she argues investors should be fully invested.
Marta Norton Chief Investment Strategist, Empower 2:03
Long yields face upward pressure
The bond market's yield curve is being driven by rising real yields, a rising term premium, uncertainty about future Fed policy and fiscal/debt issuance concerns; this makes it hard to see what would bring long-end yields down.
Marta Norton Chief Investment Strategist, Empower 2:51
Avoid overextending credit risk exposure
Tight credit spreads mean investors are getting less return for the risk taken; she and her fixed income team want to be judicious with credit exposure and avoid overextending.
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