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Will there be a change in leading stocks in the second half? Chiplation shock… Are memory stocks okay? | Dr. Kim Hyojin, Shinhan Securities

Will there be a change in leading stocks in the second half? Chiplation shock… Are memory stocks okay? | Dr. Kim Hyojin, Shinhan Securities [Global Interview]
Watch on YouTube ↗  |  June 30, 2026 at 22:50  |  30:07  |  3PRO TV (삼프로TV)
Speakers
Kim Hyojin — PhD, Shinyoung Securities

Summary

Dr. Kim Hyojin discusses the 'chiplation' (chip price inflation) theme and its investment implications. She argues that chipflation alone is unlikely to cause broad inflation, especially with oil prices falling. While consumer device demand may face headwinds, AI data center memory demand remains very strong and price inelastic, as shown by Micron's take-or-pay contract. She views Korean memory leaders Samsung Electronics and SK hynix favorably.

  • Chipflation fears are overblown; chip price increases are unlikely to cause broad CPI inflation.
  • Oil prices have dropped to $70, easing the risk of dual commodity inflation.
  • Memory chips represent 40-50% of data center server costs, making price sensitivity higher.
  • Micron's take-or-pay contract signals inelastic data center demand and strong memory pricing power.
  • Smartphone and PC demand may slow from higher chip costs, but this is not yet seen in data.
  • AI data center capex remains robust, supporting continued high memory chip demand.
  • Samsung Electronics and SK hynix are well positioned as leading memory suppliers.
Ideas
Kim Hyojin PhD, Shinyoung Securities 24:02
AI data center memory demand remains inelastic.
Memory semiconductor demand from AI data centers remains robust and pricing is highly inelastic. Memory costs comprise 40-50% of total data server costs, but Micron's take-or-pay contract with customers demonstrates that data center operators are committed to accepting price increases, giving memory suppliers strong bargaining power. This supports a positive outlook for Korean memory leaders Samsung Electronics and SK hynix, which derive a large share of profits from data center products like HBM and LPDDR.
Up Next

This 3PRO TV (삼프로TV) video, published June 30, 2026, features Kim Hyojin discussing 000660.KS, 005930.KS. 1 trade idea extracted by AI with direction and confidence scoring.

Speakers: Kim Hyojin  · Tickers: 000660.KS, 005930.KS