The Surprising Science Behind Google Searches

Watch on YouTube ↗  |  May 24, 2026 at 14:42  |  7:55  |  Bloomberg Markets

Summary

Simon Rogers discusses his book 'What We Ask Google' about search data trends. The conversation explores the humanity behind everyday searches, commonalities in queries, and the shift towards AI-powered search. No investment or trading ideas are presented.

  • Simon Rogers is Google's data editor and author of 'What We Ask Google'.
  • The book analyzes the bulk of search queries, focusing on everyday topics like parenting, health, and grief.
  • Rogers highlights the humanity in searches, such as people looking for how to calm a dog during a storm.
  • Search data reveals social trends, like the rise in searches for helping others over making money.
  • The discussion touches on the evolution of search with AI, leading to longer and more conversational queries.
  • No financial markets, investments, or trading ideas are discussed in this segment.
Up Next