Samsung Electronics, SK Hynix: Why Stock Prices Crashed — Now the Real Reason Has Become Clear / Can They Surge If Shareholder Returns Reach 100 Trillion Won?

[#Emergency Interview] Samsung Electronics, SK Hynix, why did stock prices crash? "Now the real reason has become clear" / If shareholder returns reach 100 trillion, can they surge? | Unistory Asset Management Kim Jang-yeol Center Head
Watch on YouTube ↗  |  August 10, 2026 at 08:15  |  23:04  |  815 Money Talk (815머니톡)
Speakers
Kim Jang-yeol — Reporter, The Bell

Summary

Research Center Head Kim Jang-yeol analyzes the steep decline in Korean equities, arguing the crash was driven by non-fundamental supply-demand distortions rather than deterioration in AI demand. He sees a confirmed bottom in KOSPI and KOSDAQ, highlights robust HDD demand as evidence the AI capex cycle is intact, and makes a strong valuation case for Samsung Electronics and SK Hynix, which he believes are deeply undervalued relative to Micron due to domestic liquidity issues and are poised for a significant rebound once distortions normalize.

  • KOSPI fell from 9200-9300 to 6200 on supply-demand shocks (double ETFs, ADR liquidity) rather than fundamental weakness, while KOSDAQ bounced over 30% from its low.
  • Bottom confirmed for both indices, supported by easing macro fears (strong big-tech bond demand, lower CDS premiums, restrained rate-hike expectations) and reduced double-ETF trading.
  • AI capex is not peaking: Western Digital's CEO disclosed long-term orders through 2029 and expanding demand from hyperscalers and neo-cloud, supporting HDD names like WDC and STX.
  • Korean memory stocks exhibit a 40ppt performance gap vs Micron over three months, entirely attributable to domestic supply-demand distortions, not fundamentals.
  • At 3.4x forward P/E for 40% earnings growth, Samsung and SK Hynix are historically cheap; Micron at 6x is within normal range, suggesting at least 20% upside in Korean memory.
  • SK Hynix is expected to announce a 100 trillion won shareholder return package (including 40 trillion won buyback) in September, a necessary catalyst to support the stock.
  • The shareholder-return gap narrative is exaggerated: Micron's 100% of excess cash return is not directly comparable to Samsung and Hynix's 50% of free cash flow returns.
  • Money flow eventually needs to rotate back from big tech to memory because stable, affordable memory is a prerequisite for hyperscalers to leverage AI profitably.
Ideas
Kim Jang-yeol Reporter, The Bell 1:44
Korean indices bottom confirmed, rebound ahead
The KOSPI and KOSDAQ have confirmed a bottom as the sharp decline was driven mainly by non-fundamental factors such as supply-demand distortions from double ETFs, ADR-related liquidity drains, and derivatives, while fundamental demand worries from big tech AI capex cuts have been largely dispelled by recent earnings. Signs of improvement include reduced double ETF trading, strong demand for big tech bonds, lower CDS premiums, and a US employment report that reduces urgency for rate hikes. Once the supply-demand issues resolve, a meaningful rebound is expected, with KOSDAQ already showing a 30%+ recovery from its low due to rotation flows.
Kim Jang-yeol Reporter, The Bell 4:47
HDD demand robust from AI data centers
AI-driven demand for hard disk drives (HDDs) remains robust, disproving AI peak fears. Western Digital's CEO revealed supply contracts secured through 2029 and beyond, with 80% of demand from hyperscalers and new demand from neo-cloud and smaller research institutions. Although HDD valuations appear elevated at 25x, the underlying demand is strong and fundamentals are intact; Seagate's stock rose after its earnings, while Western Digital's drop was due to product-mix issues, not demand weakness. This supports a positive outlook for HDD manufacturers riding AI data center expansion.
Kim Jang-yeol Reporter, The Bell 12:35
Samsung, SK Hynix deeply undervalued, rebound coming
Korean memory stocks Samsung Electronics and SK Hynix are deeply undervalued relative to Micron — a 40 percentage-point gap over three months — due to domestic supply-demand distortions: ADR-driven liquidity outflow to the US and extreme volatility from double ETFs. Micron trades at 6x forward P/E in line with historical semiconductor cycle norms, while Samsung and SK Hynix trade below 4x despite 30-40% earnings growth expectations. If supply-demand distortions normalize, at least a 20% rebound is justified (to ~280000-290000 KRW for Samsung, ~1.8 million KRW for SK Hynix) without even catching up to Micron's valuation. Longer-term, money will rotate back from big tech to memory because hyperscalers need stable, affordable memory supply to monetize AI. A near-term catalyst is SK Hynix's expected September announcement of a 100 trillion won shareholder return program including a 40 trillion won buyback/cancellation, which is necessary to stabilize the stock — as seen with Kioxia's buyback lifting its shares despite an earnings miss.
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This 815 Money Talk (815머니톡) video, published August 10, 2026, features Kim Jang-yeol discussing EWY, KOSDAQ Index, WDC, STX, 000660.KS, 005930.KS. 3 trade ideas extracted by AI with direction and confidence scoring.

Speakers: Kim Jang-yeol  · Tickers: EWY, KOSDAQ Index, WDC, STX, 000660.KS, 005930.KS