It was the 'method' not the 'scale' that disappointed the market... The reason the stock price turned around on Samsung Electronics' 110 trillion won return policy | Myung Min-jun, Park Ga-young, Hwang Yu-hyun

It was the 'method' not the 'scale' that disappointed the market... The reason the stock price turned around on Samsung Electronics' 110 trillion won return policy | Myung Min-jun, Park Ga-young, Hwang Yu-hyun [Stock Beginner Rescue Team]
Watch on YouTube ↗  |  August 21, 2026 at 12:30  |  53:19  |  3PRO TV (삼프로TV)
Speakers
Hwang Yoo-hyun — Private Banker Team Lead, NH Investment & Securities

Summary

The episode analyzes Samsung Electronics' 110 trillion won shareholder return announcement and the sell-the-news reaction. Hwang Yu-hyun argues the disappointment came from the method, especially the lack of immediate buyback-and-cancellation, not the absolute scale. He lays out a near-term SK hynix versus medium-term Samsung setup and covers semiconductor equipment, leveraged ETF risk, KOSDAQ/KOSPI setups, Kakao, data center bottlenecks, and key upcoming events.

  • Samsung Electronics announced a 110 trillion won shareholder return package, but the market sold due to method disappointment and inflated expectations.
  • The financial holding company 10% rule limits Samsung's ability to do large immediate buyback-and-cancellation, unlike SK hynix.
  • SK hynix is viewed as the near-term winner because of its immediate daily buyback program.
  • Samsung is viewed as medium-term attractive because the absolute return size is large and dividend yield can support the stock.
  • Hwang advises avoiding excessive leveraged ETF exposure while Korean market volatility remains high.
  • Semiconductor equipment and materials is his top second-tier theme.
  • KOSDAQ and KOSPI are monitored as setup-driven recovery candidates if rates stabilize and the market digests through Chuseok.
  • Kakao is seen as lacking AI vision and catalysts, while cosmetics is watched as the only other favorable sector.
  • NVIDIA earnings and the HAChips semiconductor conference are highlighted as key near-term events.
Ideas
Hwang Yoo-hyun Private Banker Team Lead, NH Investment & Securities 6:35
Samsung's return package supports medium-term upside
Samsung Electronics' 110 trillion won shareholder return package disappointed because the method lacked immediate buyback-and-cancellation, largely due to the financial holding company 10% rule, but the absolute size is not small and the dividend yield will support the stock if it falls. He expects the stock to eventually return toward today's high and views any Monday decline as likely to be a lower-tail event with medium-term appeal.
Hwang Yoo-hyun Private Banker Team Lead, NH Investment & Securities 9:26
SK hynix buyback drives near-term outperformance
SK hynix is the near-term winner in Korean memory because it is already buying shares daily under its 40 trillion won buyback/cancellation program, creating immediate and visible demand. Hwang sees dips as likely to be bought by the company and says the stock has not completed a technical rebound, though resistance may emerge around 200,000-210,000 won.
Hwang Yoo-hyun Private Banker Team Lead, NH Investment & Securities 25:54
Avoid leveraged ETFs while volatility high
Korean leveraged ETFs should be avoided or used cautiously because market volatility remains elevated with VKOSPI still around 50-58 versus a normal 30, and leveraged ETF AUM has rebounded to about 6.5 trillion won, above the lower levels needed for normal market conditions. He argues risk/reward for short-term leveraged trading is poor and cash trading is preferable while volatility stays high.
Hwang Yoo-hyun Private Banker Team Lead, NH Investment & Securities 29:49
NVIDIA earnings is key sentiment event
NVIDIA earnings next week are important because they are needed to confirm whether hyperscalers are actually making money from AI. Hwang treats this as a key sentiment and sector-tone event for semiconductor and memory trades.
Hwang Yoo-hyun Private Banker Team Lead, NH Investment & Securities 30:05
Cosmetics improving but not leading yet
Cosmetics is the only non-semiconductor sector he says can be described as favorable, supported by exports and improving earnings at names like APR, Amorepacific, Cosmax, and Kolmar. However, the sector is not acting as a unified leader and the TIGER Cosmetics ETF was flat, so the setup is more of a selective watch than a sector-wide buy.
Hwang Yoo-hyun Private Banker Team Lead, NH Investment & Securities 30:34
KOSDAQ can rebound if rates stabilize
KOSDAQ's broad decline is driven by rising rates and foreign selling, but the setup can improve if rates stabilize and September policy catalysts such as the select index and clinical phase 3 funding arrive. He views the current period as difficult but worth monitoring for a broad rebound once the rate pressure eases.
Hwang Yoo-hyun Private Banker Team Lead, NH Investment & Securities 31:09
Kakao lacks AI vision and catalysts
Kakao is unattractive because it has shown little in AI model development or data center infrastructure compared with Naver, and management lacks a convincing AI-era vision. The 350 billion won buyback looks small relative to the new shareholder-return era, and he sees the stock as not a buying or averaging-down zone, with holders only able to wait for a real strategic change.
Hwang Yoo-hyun Private Banker Team Lead, NH Investment & Securities 36:44
KOSPI may digest sideways then rally
KOSPI is near a technical resistance zone around 7,000-7,300, and Hwang prefers sideways digestion into the Chuseok holiday rather than an immediate breakout. A violent breakout would likely trigger profit-taking, while sideways consolidation would create a cleaner medium-term index setup.
Hwang Yoo-hyun Private Banker Team Lead, NH Investment & Securities 38:11
Semiconductor equipment preferred as second-tier play
Among second-tier semiconductor names below Samsung and SK hynix, semiconductor equipment and materials is the top priority because order backlogs have increased and next-year revenue growth is set to accelerate even as memory makers' profit growth slows. He says the sector is tradeable now and favors staggered buying on volatility.
Hwang Yoo-hyun Private Banker Team Lead, NH Investment & Securities 41:14
Data center plays benefit from AI bottlenecks
AI data center-related Korean stocks are seen as the next individual stock area because they sit at the bottleneck of AI infrastructure buildout. He flags data center capacity and associated bottlenecks as the differentiated reason to focus on these names even though broader leadership remains uncertain.
Up Next

This 3PRO TV (삼프로TV) video, published August 21, 2026, features Hwang Yoo-hyun discussing 005930.KS, 000660.KS, Korean Leveraged ETFs, NVDA, TIGER Cosmetics ETF, KOSDAQ Index, 035720.KS, EWY, Korean semiconductor equipment and materials, Korean data center-related stocks. 10 trade ideas extracted by AI with direction and confidence scoring.

Speakers: Hwang Yoo-hyun  · Tickers: 005930.KS, 000660.KS, Korean Leveraged ETFs, NVDA, TIGER Cosmetics ETF, KOSDAQ Index, 035720.KS, EWY, Korean semiconductor equipment and materials, Korean data center-related stocks