Buzzberg Cup Live

Why Ethereum’s New Era Is More Bullish Than Ever

Watch on YouTube ↗  |  July 06, 2026 at 19:11  |  1:09:10  |  Milk Road Macro
Speakers
Joseph Shalom — CEO, SharpLink
Joe Lubin — CEO, Consensys
John Gillen — Co-Host, Milk Road Macro

Summary

Ethereum co-founder Joe Lubin and Sharplink CEO Joe Shalom discuss why they believe Ethereum is entering a massive institutional supercycle. They highlight new organizations ETHLabs and Ethereum Institutional, Ethereum's dominant market share across stablecoins, tokenization, DeFi, and AI agents, and the Glamsterdam upgrade. Both express high conviction that Ether is deeply undervalued, and present Sharplink (SBET) as an attractive institutional-grade vehicle for the Ethereum thesis.

  • Joe Shalom explains Sharplink's resumption of ETH purchases and buybacks as accretive capital allocation at depressed prices.
  • Joe Lubin describes behind-the-scenes institutional excitement and argues Ether is the world's highest-powered money.
  • Both speakers detail Ethereum's over-50% market share in stablecoins, tokenized assets, DeFi, and the coming agentic economy.
  • The launch of ETHLabs and Ethereum Institutional is framed as a complementary evolution to accelerate adoption.
  • The Glamsterdam upgrade is highlighted for scalability and enshrined proposer-builder separation, reinforcing security.
  • Sharplink (SBET) is positioned as a disciplined vehicle that aims to increase ETH per share through accretive treasury management.
  • The conversation pushes back against narratives of Ethereum malaise, arguing the ecosystem is winning across metrics and demand is imminent.
Ideas
Joseph Shalom CEO, SharpLink 1:53
Sharplink accretively accumulates ETH per share.
Sharplink (SBET) is the second-largest public corporate holder of ETH, providing beta exposure to ETH with additional yield from staking and DeFi. The company is disciplined, using capital only when accretive (buying ETH and buying back shares at favorable prices), with a north star of increasing ETH per share. Growing institutional ownership and recent inclusion in the Russell 2000/3000 indices add passive demand. This makes SBET a clean, institutional-grade long-term vehicle for the Ethereum opportunity.
Joseph Shalom CEO, SharpLink 2:54
Institutional supercycle drives ETH demand.
Ethereum is in pole position for an institutional supercycle, with over 50% market share in stablecoins, tokenized assets, DeFi, and the coming agentic economy. Surging transaction volumes from these sectors will drive significant demand for ETH, which is currently at a depressed price, creating a highly favorable price-to-opportunity ratio. Large financial institutions are choosing Ethereum for tokenization and settlements, reinforcing its dominance.
Up Next

This Milk Road Macro video, published July 06, 2026, features Joseph Shalom discussing SBET, ETH. 2 trade ideas extracted by AI with direction and confidence scoring.

Speakers: Joseph Shalom  · Tickers: SBET, ETH