Alphabet is planning a rare 100-year bond sale as part of a debt offering that drew resounding investor demand, with its USD deal upsized from $15 billion to $20 billion and new British pound and Swiss franc instruments. Bloomberg's Peter Elstrom explains why century bonds are unusual for companies, compares the move to Motorola's 1997 issue and J.C. Penney's later bankruptcy, and notes Alphabet's strong business but the risks of a 100-year maturity. The segment also discusses Big Tech's aggressive AI capex race, with Alphabet and Amazon planning massive spending and hyperscalers tapping debt markets to fund AI competition.
This Bloomberg Markets video, published February 10, 2026, features Peter Elstrom discussing Alphabet bonds, Alphabet 100-year bond, AMZN, MSFT, META, GOOG. 4 trade ideas extracted by AI with direction and confidence scoring.
Speakers: Peter Elstrom · Tickers: Alphabet bonds, Alphabet 100-year bond, AMZN, MSFT, META, GOOG