Name: Africa’s Gambling Boom: Investment, Risk and Regulation
Uploaded: 2026-01-31T06:00:22+00:00
Duration: 428 s

Speakers

Olatomiwa Babalola — Bloomberg Reporter

Loni Prinsloo — Senior Africa Reporter, Bloomberg

Summary

Africa's sports betting market is growing rapidly, driven by a young population, mobile adoption, and football interest. South Africa dominates the continent's gambling revenues, with online betting growing by about a third annually under limited regulation. Global operators like Super Group are expanding, though a proposed 20% tax and weak enforcement create risks for licensed operators. The video also highlights tentative entry by DigiPlus and regulatory challenges across Africa.

Africa's legal gambling revenue has reached about $9 billion and continues to grow.
South Africa accounts for roughly 80% of African gambling revenue.
Online gambling is now about 70% of South African gambling revenue.
Super Group exited the US and made South Africa its biggest market via Betway.
DigiPlus is reportedly seeking to enter South Africa this year.
South Africa's National Treasury proposed a 20% additional gambling tax.
Limited enforcement leaves unlicensed operators largely unchecked.
Regulatory harmonization efforts are underway across several African countries.

Ideas

Olatomiwa Babalola Bloomberg Reporter 0:00

Africa sports betting is booming

Africa is emerging as a sports betting powerhouse, with legal gambling revenues reaching an estimated $9 billion, driven by a young and growing population, rapid mobile technology adoption, changing consumer habits, and a shared passion for football. The industry shows no sign of slowing, attracting global operators despite regulatory uncertainty.

Loni Prinsloo Senior Africa Reporter, Bloomberg 3:39

South Africa online gambling grows rapidly

South Africa accounts for about 80% of Africa's gambling revenues and is growing by roughly a third annually, mostly through online channels, which now make up 70% of overall gambling revenues. Mobile access lowers barriers to entry and South African online gambling regulation has not been amended in over a decade, allowing rapid growth.

Loni Prinsloo Senior Africa Reporter, Bloomberg 5:13

Super Group pivots to South Africa

Super Group left a lucrative but heavily regulated and taxed US market and moved into South Africa, where within a short time South Africa became its biggest market. This shows the company's ability to capitalize on Africa's fast-growing, under-regulated online gambling market through its Betway brand.

Loni Prinsloo Senior Africa Reporter, Bloomberg 5:37

DigiPlus eyes South Africa entry

DigiPlus, a Filipino betting company, is reportedly seeking to enter South Africa this year, attracted by the rapid growth of the market. If it executes, it could gain exposure to Africa's largest and fastest-growing gambling market.

Loni Prinsloo Senior Africa Reporter, Bloomberg 6:14

South African licensed operators face tax risk

South Africa's National Treasury is proposing an additional 20% tax on the gambling industry. This would disadvantage licensed operators while unlicensed operators continue largely unchecked due to limited enforcement capacity, making the licensed segment less attractive.

This Bloomberg Markets video, published January 31, 2026, features Olatomiwa Babalola, Loni Prinsloo discussing Africa sports betting market, South African online gambling, SGHC, PLUS.PS, South African licensed gambling operators. 5 trade ideas extracted by AI with direction and confidence scoring.

Speakers: Olatomiwa Babalola, Loni Prinsloo · Tickers: Africa sports betting market, South African online gambling, SGHC, PLUS.PS, South African licensed gambling operators

Africa’s Gambling Boom: Investment, Risk and Regulation

Summary

Ideas

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