End of an era at Apple: Tim Cook's last day as CEO

Watch on YouTube ↗  |  August 31, 2026 at 15:33  |  8:05  |  CNBC
Speakers
Jim Cramer — Host, Mad Money
Tim Cook — CEO

Summary

The segment marks Tim Cook's final day as Apple CEO and reviews his 15-year tenure, including an old Mad Money call with Cook. Jim Cramer defends Cook against the narrative that he only managed supply chains, arguing Cook mastered the consumer product and made Apple one of the best stocks for a long period. Cramer also gives a favorable view of NVIDIA's AI product roadmap while contrasting its business-to-business strength with Apple's business-to-consumer dominance.

  • The segment marks Tim Cook's last day as Apple CEO after 15 years, with John Ternus set to take over.
  • Apple is described as a tech behemoth valued around $4.6 trillion, second behind NVIDIA.
  • An archived Mad Money call features Tim Cook discussing Apple's quarter and the iPhone, and Jim Cramer saying own Apple, don't trade it.
  • Cramer rejects the narrative that Cook only kept Apple running on time and credits Cook for business-to-consumer mastery.
  • Cramer says he likes NVIDIA's Blackwell, sees Vera Rubin as better, and expects Richard Feynman to be terrific.
  • Discussion also covers Apple's deep China and supply-chain relationship and its contribution to profitability.
Ideas
Jim Cramer Host, Mad Money 1:30
Own Apple, don't trade it.
Cramer argues Apple should be owned rather than traded. He says the idea that Tim Cook only kept the trains running on time is a bogus narrative, because Cook mastered business-to-consumer and built the most popular consumer product in history, making Apple one of the best stocks for a long period.
Jim Cramer Host, Mad Money 3:23
Nvidia AI roadmap is strong.
Cramer is positive on NVIDIA's AI product roadmap, saying Jensen Huang is terrific, he absolutely likes Blackwell, thinks Vera Rubin is better, and expects Richard Feynman to be terrific, even though NVIDIA remains a business-to-business story rather than a consumer product like Apple.
Up Next

This CNBC video, published August 31, 2026, features Jim Cramer discussing AAPL, NVDA. 2 trade ideas extracted by AI with direction and confidence scoring.

Speakers: Jim Cramer  · Tickers: AAPL, NVDA