Apple's Memory Strategy Is a Good Move, Seaport's Goldberg Says

Watch on YouTube ↗  |  April 30, 2026 at 20:52  |  3:38  |  Bloomberg Markets
Speakers
Jay Goldberg — CEO, Seaport Global

Summary

Jay Goldberg from Seaport Research discusses Apple's earnings and memory strategy. He says Apple's aggressive memory buying is a smart move that will pressure competitors, and the upcoming foldable iPhone could boost margins. Despite memory cost headwinds, Goldberg is bullish on Apple's strategic position.

  • Apple's quarterly results beat expectations but gross margin pressure is a key focus.
  • Memory prices have tripled over the past year, impacting consumer electronics margins.
  • Apple is buying up memory to secure supply, which puts competitors at a disadvantage.
  • Apple can recoup extra memory costs through its services division in about nine months.
  • Goldberg grades Apple's memory strategy an A or A+.
  • The foldable iPhone is expected to be a high-priced, compelling product that drives upgrades.
  • Goldberg personally plans to upgrade to the foldable iPhone.
  • The foldable iPhone could help ease Apple's margin pressures.
Trade Ideas
Jay Goldberg CEO, Seaport Global 0:53
Memory strategy secures Apple supply advantage
Apple is strategically buying up memory to secure supply, which will pressure competitors who cannot buy as much and will have to pay higher prices. Apple can recoup the extra memory costs through its services margins in about nine months, giving it a competitive advantage that others lack.
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This Bloomberg Markets video, published April 30, 2026, features Jay Goldberg discussing AAPL. 1 trade idea extracted by AI with direction and confidence scoring.

Speakers: Jay Goldberg  · Tickers: AAPL