Dana White, UFC president, CEO and co-owner, discusses the UFC's $7.7 billion deal with Paramount, which removes the pay-per-view model and moves UFC content to Paramount Plus and CBS. White also confirms plans for a UFC event at the White House, outlines the launch of Zuffa Boxing, and discusses his other business interests and Meta board service. The interview highlights how the Paramount partnership could broaden UFC's audience and expand its media footprint.
This Bloomberg Markets video, published January 26, 2026, features Dana White discussing PSKY. 1 trade idea extracted by AI with direction and confidence scoring.
Speakers: Dana White · Tickers: PSKY