u/Covington-next

The author, a former Adobe employee, used the AI model Claude to build a production-ready, interactive website in under an hour, a task that typically involves Adobe's creative software. This experience suggests that advanced AI models are becoming capable of replacing the foundational design work done by junior creatives, who are a core user base for Adobe's products. This could lead to a significant decline in demand for Adobe's Creative Cloud subscriptions. The author's firsthand account implies a strong bearish view on Adobe's future, as its primary value proposition is being directly challenged by the rapid advancement and accessibility of generative AI tools. Adobe could successfully integrate its own powerful AI (e.g., Firefly) into its workflows, creating a moat and retaining users. The author's experience may not be representative of the broader professional creative market. AI-generated assets may have IP/copyright issues that Adobe's "IP-safe" assets solve.