Ответ менеджментаJB PerretteCEO and President, Global Streaming and Games
Yeah, Jessica, you know we've been big believers. David has been a big champion of bundles and the power that they can have for consumers, particularly at a time where obviously pricing continues to increase across the individual services. and we continue to see both benefits on subscriber acquisition as well as obviously retention and meaningful improvements in turn with those bundles. And it's a combination of distributor bundles like Verizon in the U.S. who bundles Netflix and us or MercadoLibre and Claro in Latin America or Canal Plus or Sky here in Europe as well as programmer bundles which Disney obviously in the and most successful to date, RTL Plus in Germany when we launched earlier this year, which has the best of local and the best of global coming together. We'll be announcing more, another bundle coming later in this fall in Europe. We have a view bundle in Southeast Asia. And so we continue to be big believers in it. We see the proof is in the data in both, as I say, acquisition and meaningfully and so on. We are looking at a 2026 year where the trends give us sort of high confidence that we're going to have our best year ever in terms of retention and lower churn in 2026. That trend is also helping, and we see that trend continuing, particularly as we talked about earlier, as the strength of our content lineup and the consistency of it throughout the year makes us feel even more bullish for 2027.