Demand
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HAS
FY2026 Q2
Повышен
Отчётный звонок Hasbro, Inc.
Вывод Buzzberg
Magic up 32% in Q2, raising Wizards outlook
Hasbro delivered strong Q2 with Magic surging 32%, consumer products returning to growth, and full-year guidance raised across revenue, margins, and EBITDA. Management highlighted durability of Magic as a mega-franchise, a new Nintendo licensing deal for Zelda products, and Disney's robust film slate supporting toy demand. Digital gaming strategy is being streamlined with a $56M impairment on cancelled projects, while 2026 is positioned as the peak investment year. Q2 total revenue $1.14B (+16% y/y), Wizards segment up 27% to $664M led by Magic (+32%) on Marvel Super Heroes and Strixhaven launches.
Вывод Buzzberg Magic up 32% in Q2, raising Wizards outlook Hasbro delivered strong Q2 with Magic surging 32%, consumer products returning to growth, and full-year guidance raised across revenue, margins, and EBITDA. Management highlighted durability of Magic as a mega-franchise, a new Nintendo licensing deal for Zelda products, and Disney's robust film slate supporting toy demand. Digital gaming strategy is being streamlined with a $56M impairment on cancelled projects, while 2026 is positioned as the peak investment year. Q2 total revenue $1.14B (+16% y/y), Wizards segment up 27% to $664M led by Magic (+32%) on Marvel Super Heroes and Strixhaven launches. Читать полный анализСвернуть анализ
Hasbro delivered strong Q2 with Magic surging 32%, consumer products returning to growth, and full-year guidance raised across revenue, margins, and EBITDA. Management highlighted durability of Magic as a mega-franchise, a new Nintendo licensing deal for Zelda products, and Disney's robust film slate supporting toy demand. Digital gaming strategy is being streamlined with a $56M impairment on cancelled projects, while 2026 is positioned as the peak investment year. Q2 total revenue $1.14B (+16% y/y), Wizards segment up 27% to $664M led by Magic (+32%) on Marvel Super Heroes and Strixhaven launches.
- Full-year guidance raised: revenue growth 5-7%, adjusted operating margin 25-26%, EBITDA $1.45-1.5B.
- New multi-year licensing agreement with Nintendo for The Legend of Zelda products announced.
- Digital gaming portfolio streamlined: $56M impairment on canceled 2028+ projects; total digital spend expected to decline at least 25% by 2028.
CONSUMER_PRODUCTS Выручка$0.463BФакт
ENTERTAINMENT Выручка$0.0128BФакт
Выручка$1.1396B+14% к/к
WIZARDS Выручка$0.664BФакт
6 подтверждённых тезисов
Что важно сейчас
Самые значимые изменения по итогам звонка.
Demand
Marvel superheroes fastest set to $300M
Capex
Digital spend to decrease 25% annually by 2028
Показать ещё 3 тезиса
Capital return
Share repurchase target raised to $200M
Risk
$56M non-cash write-down on digital games
Risk
Cyber incident lost $25M, less than feared
Отчётный период
Фактические результаты
| Показатель | Факт | Изменение |
|---|---|---|
| CONSUMER_PRODUCTS Выручка | $0.463B | Факт |
| ENTERTAINMENT Выручка | $0.0128B | Факт |
| Выручка | $1.1396B | +14% к/к |
| WIZARDS Выручка | $0.664B | Факт |
| EPS | $1.28 | -13% к/к |
| Валовая маржа | 76.1% | Факт |
Прогнозные данные
Прогноз компании
| Показатель | Период | Диапазон | Середина | Статус |
|---|---|---|---|---|
| Операционная маржа | FY2026 | 25%–26% | 25.5% | Повышен |
| Операционная маржаCONSUMER_PRODUCTS | FY2026 | 6%–8% | 7% | Подтверждён |
| Операционная маржаENTERTAINMENT | FY2026 | 50% | 50% | Подтверждён |
| Выручка | FY2026 | 5%–7% | 6% | Повышен |
AI, капзатраты и спрос
Оценка менеджмента
confident
Management expressed confidence, raising full-year guidance after a strong first half driven by broad-based growth in Magic and consumer products, with no notable shift in tone from prior calls.
Оценка AI от менеджмента
Management discussed CharacterOS, an AI-powered behavioral licensing platform enabling Hasbro characters in digital contexts, with a dozen characters already available for licensing pilots through their six-wall AI studio and Eleven Labs' marketplace.
Инвестиции и мощности
Management noted 2026 is the peak year for digital investment, with total digital spend expected to decrease at least 25% annually by 2028, while continuing to invest in Magic production capacity and supply chain.
все упомянутые компании ниже: 1
Компаниис момента звонка
Партнёры
Партнёры
Chris Cox
New licensing deal expands Hasbro's IP-based product lineup, leveraging Nintendo's popular franchise; signals continued strength in premium licensing partnerships.
Доказательства
“we announced a multi-year licensing agreement with Nintendo to develop products inspired by the Legend of Zelda franchise.”
Методология и полнота
Анализ основан только на заявлениях менеджмента. Показаны все подтверждённые упоминания компаний: 1. Фактические результаты и прогнозы разделены. Публичные доказательства ограничены восемью короткими атрибутированными цитатами. AI-анализ может быть неполным или ошибочным — проверяйте важные утверждения по первоисточнику.