Nike's Q2 FY2026 results showed modest top-line growth with strong wholesale and North America performance, but ongoing challenges in China and margin pressure from tariffs and cleanup actions. Management described the turnaround as 'middle innings,' emphasizing progress in running and wholesale while warning of non-linear recovery across geographies. Nike brand revenue grew slightly, with North America wholesale up 24% and running up over 20% for the second consecutive quarter.
Nike's Q2 FY2026 results showed modest top-line growth with strong wholesale and North America performance, but ongoing challenges in China and margin pressure from tariffs and cleanup actions. Management described the turnaround as 'middle innings,' emphasizing progress in running and wholesale while warning of non-linear recovery across geographies. Nike brand revenue grew slightly, with North America wholesale up 24% and running up over 20% for the second consecutive quarter.
Nike's Q2 FY2026 results showed modest top-line growth with strong wholesale and North America performance, but ongoing challenges in China and margin pressure from tariffs and cleanup actions. Management described the turnaround as 'middle innings,' emphasizing progress in…
Management expresses optimism about the turnaround, noting progress in North America and running, while candidly acknowledging significant headwinds and uneven recovery across geographies.
Classics footwear franchises declined over 20%, on track to drop $4 billion from peak by year-end.
Greater China revenue fell 16% as the company takes aggressive inventory cleanup and repositioning actions; management expects headwinds to continue.
North America wholesale grew 24% as momentum builds. Management expresses optimism about the turnaround, noting progress in North America and running, while candidly acknowledging significant headwinds and uneven recovery across geographies.
Management expresses optimism about the turnaround, noting progress in North America and running, while candidly acknowledging significant headwinds and uneven recovery across geographies.
Nike is deepening collaboration with Foot Locker on a unified basketball brand presentation, suggesting potential for scaled retail programs and increased sell-through for Foot Locker.
“our three basketball brands and their product lineups will come together under the sport offense. The Swoosh, the Jumpman, and the Star Chevron have a unified creative feel and merchandising approach with Foot Locker in L.A.”
… offense. We introduced Nike Mind along with three other new innovations platforms in October. One of them is the new platform that traps air for warmth in an ACC jacket. The jacket inflates from a shell to a puffer based on the warmth needed. The Thermafit Air Milano jacket will debut at the Winter Olympics in February. Also in February, at the NBA All-Star Game in L.A., you'll see an example of how our three basketball brands and their product lineups will come together under the sport offense. The Swoosh, the Jumpman, and the Star Chevron have a unified creative feel and merchandising approach with Foot Locker in L.A., and we believe it has great potential to be scaled. Our Nike Skims collection will launch internationally in May and APLA in the same timeframe, following a successful rollout in North America. In Nike football, the deeper investment in World Cup starts now. This quarter, we brought a fresh perspective to the culture of the game in a T90 collaboration with Palace and with our Hollywood Keepers sportswear collection. And in March, our athletes will begin wearing our new apparel platform, AeroFit, in their national team kits. AeroFit is like air conditioning …