You're thinking about it 100% correct. Let me give an example. When we spoke to Huntington Bank, they kicked the tires and they were out there looking at who would be the best provider, etc. Their goal is having excellent banking complemented by this, and they knew that that they wanted to focus their energies with this being, you know, of where they can get the type of support, the capabilities, the culture, the environment to deliver great for their clients. And so they kicked the tires on any other firm out there, and they clearly chose us for those reasons. We think we'll have a great partnership. CoAmerica actually was working fabulously for the bank. You can speak to their chief executive, who's now stepped down. The people who headed their wealth management, who helped them grow, the advisors, the productivity advisors love us, would love to stay. So it's not that we lost the business. Fifth Third purchased them, and they wanted to keep it with what they're operating. So, you know, I think that capability is there, and I think as people understand what we provide them, I think there'll be a lot more opportunity for us.