Demand
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AAPL
FY2026 Q2
개선
Apple Inc. 실적 발표
Buzzberg 분석
iPhone revenue $57B, March quarter record
Apple reported a strong March quarter with 17% revenue growth and 22% EPS growth, driven by iPhone 17 family demand. Management guided June quarter revenue growth of 14-17% but flagged ongoing supply constraints on Mac and rising memory costs that will increasingly pressure gross margins. The call also served as a CEO transition event from Tim Cook to John Ternus, with no change in strategic direction. iPhone revenue grew 22% YoY to $57B, a March quarter record, despite supply constraints on SoC nodes.
Buzzberg 분석 iPhone revenue $57B, March quarter record Apple reported a strong March quarter with 17% revenue growth and 22% EPS growth, driven by iPhone 17 family demand. Management guided June quarter revenue growth of 14-17% but flagged ongoing supply constraints on Mac and rising memory costs that will increasingly pressure gross margins. The call also served as a CEO transition event from Tim Cook to John Ternus, with no change in strategic direction. iPhone revenue grew 22% YoY to $57B, a March quarter record, despite supply constraints on SoC nodes. 전체 분석 보기분석 접기
Apple reported a strong March quarter with 17% revenue growth and 22% EPS growth, driven by iPhone 17 family demand. Management guided June quarter revenue growth of 14-17% but flagged ongoing supply constraints on Mac and rising memory costs that will increasingly pressure gross margins. The call also served as a CEO transition event from Tim Cook to John Ternus, with no change in strategic direction. iPhone revenue grew 22% YoY to $57B, a March quarter record, despite supply constraints on SoC nodes.
- Mac revenue grew 6% but faced significant demand/supply imbalance on Mac Mini, Mac Studio, and MacBook Neo due to AI-driven demand.
- Services hit an all-time record of $31B (+16% YoY), with advertising and Apple Maps ads as new growth vectors.
- Memory costs are expected to rise significantly in June quarter and beyond, pressuring product gross margins.
매출$111.184B-23% 전분기 대비
주당순이익(EPS)$2.01-29% 전분기 대비
매출총이익률49.27%보고값
영업이익률32.28%보고값
근거 있는 핵심 내용 6개
지금 중요한 점
이번 발표에서 가장 의미 있는 변화를 정리했습니다.
Supply chain
Supply constraints on iPhone and Mac
Risk
Memory costs to impact beyond June
핵심 내용 3개 더 보기
Demand
Services all-time revenue record
Capital return
$100B additional share repurchase authorization
AI
Apple platforms as platforms for agentic AI
보고 기간
보고 실적
| 지표 | 보고값 | 변화 |
|---|---|---|
| 매출 | $111.184B | -23% 전분기 대비 |
| 주당순이익(EPS) | $2.01 | -29% 전분기 대비 |
| 매출총이익률 | 49.27% | 보고값 |
| 영업이익률 | 32.28% | 보고값 |
| 잉여현금흐름 | $26.731B | -48% 전분기 대비 |
| 자본지출 | $1.971B | 보고값 |
향후 전망
향후 가이던스
| 지표 | 기간 | 범위 | 중간값 | 상태 |
|---|---|---|---|---|
| 매출총이익률 | FY2026 Q3 | 47.5%–48.5% | 48% | 제시 |
AI, 자본지출 및 수요 분석
경영진 분석
confident
Management's overall tone was confident, driven by record revenue, double-digit growth across segments, and optimism about the CEO transition and future roadmap.
경영진의 AI 분석
Apple intelligence is woven into the core of our platforms, powered by Apple silicon and designed from the ground up to deliver intelligence that is fast, personal, and private. That same foundation is drawing developers and researchers to our products as powerful platforms for building and running agentic AI.
아래에 언급된 기업 5개 모두 표시
기업발표 이후 수익률
고객
PERPLEXITY
고객
Kevan Parekh
Perplexity's adoption of Mac for AI development validates Apple's silicon advantage in agentic AI workloads, strengthening Apple's enterprise ecosystem.
근거
“leading AI developers like Perplexity are choosing Mac as their preferred platform to build enterprise-grade AI assistants”
고객
Kevan Parekh
Freshworks' fleet deployment signals enterprise preference for Mac in AI R&D, potentially driving incremental Mac demand from the software sector.
근거
“leading enterprise software provider Freshworks deployed over 5,000 MacBook Pro and MacBook Air to accelerate their AI development.”
고객
Kevan Parekh
Marsh's large-scale iPhone refresh underscores Apple's enterprise security appeal and could signal a broader corporate upgrade cycle.
근거
“Marsh, a leading professional services firm, deployed a large-scale refresh of corporate devices to iPhone 17 as part of a commitment to security”
파트너
파트너
Tim Cook
Apple's continued partnership with Google for foundational models indicates a stable, co-opetitive AI strategy that benefits Google's cloud/AI services exposure.
근거
“The collaboration with Google is going well.”
공급업체
공급업체
Tim Cook
Apple's commitment to purchase well over 100 million advanced chips from TSMC's Arizona facility indicates a multi-year, multi-billion-dollar anchor order for leading-edge nodes, strengthening TSMC's fab utilization and pricing leverage. — Reinforces TSMC's revenue visibility and U.S. fab ramp, while also signaling Apple's de-risking of geopolitical supply chain exposure.
근거
“At TSMC's Arizona facility, for example, Apple is on track to purchase well over 100 million advanced chips.”
외부 신호
공급망 알파 · 1발표 이후 수익률
Apple's commitment to purchase well over 100 million advanced chips from TSMC's Arizona facility indicates a multi-year, multi-billion-dollar anchor order for leading-edge nodes, strengthening TSMC's fab utilization and pricing leverage.
방법론 및 범위
경영진 발언만 분석합니다. 검증된 기업 언급 5개를 모두 표시하며, 보고 실적과 향후 가이던스를 분리합니다. 공개 근거는 화자가 표시된 짧은 인용문 8개로 제한됩니다. AI 분석은 불완전하거나 틀릴 수 있으므로 중요한 주장은 원문에서 확인하세요.